Private Equity

Updated:

Rustic Canyon Partners

Rustic Canyon Partners is an early-stage firm founded in 1999 by Tom Unterman.

Rustic Canyon Partners logo

Rustic Canyon Partners

Rustic Canyon Partners is an early-stage firm founded in 1999 by Tom Unterman. The firm focuses investments on digital media, eCommerce, consumer online services, SaaS, and energy efficiency. It primarily invests in California but considers opportunities elsewhere.

General information

Firm type

Private Equity

Year founded

1999

AUM

Undisclosed

Location

Region

North America

Country

United States

City

Los Angeles

Corporate office

Los Angeles, CA, United States

Principals

Tom Unterman

Founding Partner

Nate Redmond

Managing Partner

Sector focus

Enterprise SoftwareDigital HealthFinTechConsumer InternetMedia & Entertainment

Frequently asked questions

Who runs investment decisions at Rustic Canyon Partners?

Nate Redmond serves as Managing Partner and holds the primary investment decision-making role. Co-founder Tom Unterman remains a senior figure, though his day-to-day involvement has decreased since the firm stopped actively raising new funds after its second institutional vehicle.

What is Rustic Canyon's connection to the Chandler family and Times Mirror?

Tom Unterman was an executive at Times Mirror Company for a decade, serving as general counsel and later CFO. The firm's early capital was closely associated with the Chandler family fortune, which was estimated at $7 billion after the 2000 sale of Times Mirror to Tribune Company. This gives Rustic Canyon a hybrid origin — part institutional fund manager, part single-family investment office.

What investment stages does Rustic Canyon target?

The firm historically invested across early-growth and late-stage expansion, with initial equity investments between $10 million and $50 million. It has executed both minority and control transactions, often serving as the first institutional capital in a company.

How can a GP co-invest alongside Rustic Canyon?

As of 2024, the firm is not actively deploying new capital. Rustic Canyon's remaining investment activity involves managing legacy portfolio positions. GPs seeking active co-investment partners in Southern California should evaluate successor firms or principals now operating elsewhere.

Has Rustic Canyon exited its major portfolio companies?

The firm has achieved several notable exits. WeddingWire sold to Permira in 2018 for a reported $350 million; Sauce Labs was acquired by TPG in 2021; and Remitly completed its Nasdaq IPO in September 2021. Additional legacy positions may remain under management.

Profile maintained by using OSINT (open-source intelligence), regulatory filings, licensed data partners, and verified direct submissions. Read the methodology. Last updated: . Continuous refresh with full update cycles at least every 30 days.

Need institutional-grade insight on private equity firms?

Altss delivers:

Principals with verified direct contactsAllocation history by asset classOSINT-derived deal signals
Book a demo

Prefer a guided tour?

We’ll walk you through:

Interactive funding timelinesCustom mandate & allocation filters
Book a demo

Browse by category

More Los Angeles Private Equity profiles