Bank / Wealth / Trust

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Saling Simms Associates

Saling Simms Associates was founded in 1983 by John Saling and Timothy Simms, two advisors who began their partnership inside the trust department of a...

Saling Simms Associates logo

Saling Simms Associates

Saling Simms Associates was founded in 1983 by John Saling and Timothy Simms, two advisors who began their partnership inside the trust department of a Columbus financial institution. Over the next four decades, the firm built a client base spanning individual households, corporate retirement plans, and institutional accounts across the Midwest. The practice joined Steward Partners Global Advisory in 2021, an employee-owned RIA platform that had launched in 2013 and by 2023 reported over $30 billion in advisor-managed assets across its network (per Steward Partners, 2023). Saling Simms manages portfolios across multiple asset classes, including domestic and international equities, investment-grade and high-yield fixed income, real estate investment trusts, and private-market funds sourced through institutional gatekeepers. The firm runs separate-account equity strategies, model-based fixed-income ladders, and a curated roster of third-party alternative-investment vehicles — the typical architecture of a bank-origin RIA serving mass-affluent and high-net-worth clients. Its geographic concentration remains the Columbus metropolitan area and broader central Ohio, with select relationships extending into Florida and the Southeast. The firm does not originate direct deals, instead selecting managers and constructing multi-asset, goal-oriented portfolios. The practice operates without a distinct brand separate from the Steward Partners platform. Steward Partners' corporate headquarters are in New York and Washington, D.C., with approximately 200 advisors nationally as of 2024. Saling Simms itself maintains its Columbus office, and while specific team headcounts are not disclosed, the structure of a branch office within a large RIA platform is well established. The firm's client-facing investment committee — historically led by the founding partners — shapes asset-allocation models and manager selection. The 2021 move to Steward Partners represented a succession-oriented and growth-oriented transaction, placing the Columbus office inside a partnership with operational scale for compliance, technology, and investment-platform support (per Steward Partners announcement, 2021). Unlike many Ohio-based wealth managers that trace ownership to insurance-company broker-dealers or independent roll-ups, Saling Simms operates as an employee-owned partnership node inside a national RIA platform — a structure that preserves local decision authority over client portfolios and investment-committee governance while accessing institutional-grade due diligence on alternative managers.

General information

Firm type

Bank / Wealth / Trust

Year founded

1983

AUM

Undisclosed

Location

Region

North America

Country

United States

City

Columbus

Corporate office

Columbus, OH, United States

Frequently asked questions

Who runs investment decisions at Saling Simms Associates?

Founding partners John Saling and Timothy Simms have led the firm's investment committee since 1983. The committee sets asset-allocation models, selects third-party equity and fixed-income managers, and conducts due diligence on alternative-investment funds. As part of the Steward Partners platform, the firm can also draw on centralized manager research while retaining local discretion.

How is Saling Simms Associates structured — as a single firm or part of a larger platform?

Since 2021, Saling Simms has operated as a branch office of Steward Partners Global Advisory, an employee-owned RIA with over $30 billion in client assets across the US. The Columbus practice retains its own identity, investment committee, and client relationships while benefiting from Steward Partners' compliance, technology, and institutional research infrastructure.

Does Saling Simms Associates participate in fund commitments or only direct portfolios?

Saling Simms allocates to both. The firm runs direct separate-account equity strategies and bond ladders while also committing client capital to third-party alternative-investment funds, typically selected through platform-level due diligence. It does not originate direct private-market deals.

What investment stages or asset classes does Saling Simms typically target?

The firm's portfolios include domestic and international equities, investment-grade and high-yield fixed income, real estate investment trusts, and private-market alternatives. For alternatives, the firm typically accesses institutional funds rather than venture-capital stage deals, reflecting its mass-affluent and high-net-worth client base rather than an institutional LP posture.

Which sectors does Saling Simms explicitly avoid?

Saling Simms does not publish negative sector screens. However, as a wealth manager serving individuals, corporate plans, and institutions, it avoids highly speculative or concentrated strategies, structured products with opaque risk, and direct investments in pre-revenue ventures. Its due-diligence framework is oriented around manager selection and asset allocation rather than sector tilts.

Profile maintained by using OSINT (open-source intelligence), regulatory filings, licensed data partners, and verified direct submissions. Read the methodology. Last updated: . Continuous refresh with full update cycles at least every 30 days.

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