Asset Manager

Updated:

SeedLegals

SeedLegals is the one-stop platform for the legals startups need to get funded and grow. It is a full-stack legal platform from incorporation to Series A and...

SeedLegals

SeedLegals is the one-stop platform for the legals startups need to get funded and grow. It is a full-stack legal platform from incorporation to Series A and beyond, letting founders and investors create, negotiate and sign funding-round legal agreements. The company operates in the U.S., U.K., Ireland and France.

General information

Firm type

Asset Manager

Year founded

2016

Location

Region

Europe

Country

United Kingdom

Principals

Anthony Rose

Founder & CEO

Laurent Laffy

Founder & Executive Chairman

Alyson Read

Chief Commercial Officer

Max Coglin

US Sales Lead

Vanessa Kirby

Director of Product Operations

Matthew Terry

Director of Strategic Operations

Marc Lowman

Head of Finance

Michelle Keelin

Head of HR

Antoine Drogon

Co-Founder & CTO

Florent Artaud

Country Manager, France

Michael McDowell

Country Manager, Ireland

Frequently asked questions

How does SeedLegals generate revenue?

SeedLegals charges fixed, upfront fees for legal document packages covering specific fundraising stages — from pre-seed to Series A — rather than billing by the hour. The firm also sells employment agreement bundles, option scheme documentation, and GDPR toolkits under similar fixed-price models. Revenue model details are not publicly disclosed.

Is SeedLegals a law firm?

No. SeedLegals is a legal technology platform, not a regulated solicitors' practice. It automates the creation of standardised legal documents and workflows but does not provide bespoke legal advice — the firm directs users requiring complex, situation-specific counsel to external law firms. This distinction allows it to operate at scale without the overhead of a traditional legal partnership structure.

Which investor types use the SeedLegals platform?

The platform caters to angel investors, venture capital funds, and institutional investors participating in UK funding rounds using standardised documentation. Its SEIS and EIS advance assurance tools specifically serve investors seeking tax relief on startup equity. SeedLegals does not publish a breakdown of its investor-side user base.

How does SeedLegals handle SEIS and EIS compliance?

The platform includes automated workflows for creating SEIS and EIS advance assurance applications, shareholder agreements, and Companies House filings that meet HMRC requirements. It does not provide tax advice but generates the document sets and submission packages that startups and investors need to claim relief, drawing on its database of previously successful applications.

Does SeedLegals hold client funds or assets?

No. SeedLegals is a software platform and does not custody client assets, hold funds in escrow, or execute transactions. All financial transactions, including investment transfers, occur outside the platform. SeedLegals' role is limited to document generation and workflow coordination.

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