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Private EquityRIA · CRD 288206SEC-RegisteredPrivate Fund Adviser

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Seneca Capital

Seneca Capital is an SEC-registered investment adviser in Denver, CO, registered since 2021. The firm manages approximately $120 million in regulatory assets.

Overview

Seneca Capital is an SEC-registered investment adviser in Denver, CO, registered since 2021. The firm manages approximately $120 million in regulatory assets. It has 1 employee and 1 investment adviser.

General information

Firm type

Private Equity

Year founded

2010

Location

Region

Oceania

Country

Australia

City

Denver

Corporate office

Melbourne, VIC, Australia

Additional offices

Sydney, NSW, Australia · Brisbane, QLD, Australia

Principals

Will Charlston

Partner

Simon Kemp

Partner

Sector focus

ConsumerIndustrialsBusiness Services

Frequently asked questions

Who runs investment decisions at Seneca Capital?

All investment decisions flow through the firm's two partners, Will Charlston and Simon Kemp. Charlston previously evaluated Australian companies as an Executive Director at Goldman Sachs, while Kemp restructured underperforming businesses as a Director at Alvarez & Marsal in the United States. There is no indication of an external investment committee or non-partner decision-makers.

Which sectors does Seneca Capital explicitly avoid?

The firm does not publish an exclusion list. However, its portfolio and stated criteria reveal a focus on stable, non-cyclical industries: branded aftermarket automotive parts, specialty water equipment, industrial services, and food service. High-technology, biotech, and resource-extraction businesses are absent from disclosed holdings and target descriptions.

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