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super{set}
super{set} is a San Francisco data+AI startup studio where Tom Chavez and Vivek Vaidya co-found and fund AI-native businesses.
super{set}
super{set} was founded by serial entrepreneurs Tom Chavez and Vivek Vaidya, who previously built and sold enterprise software companies including Krux Digital, acquired by Salesforce. The studio model formalizes their approach of pairing operator DNA with early-stage capital, co-founding data+AI ventures from concept. Unlike conventional venture funds, super{set} does not source deals speculatively; it generates its own pipeline by identifying market problems and assembling founding teams in-house. super{set}'s strategy spans ideation, co-founding, funding, and scaling — covering the full lifecycle of a data+AI business. Asset classes are concentrated in early-stage equity, with the studio taking meaningful ownership positions in each venture it launches. The portfolio includes enterprise software, privacy tech, digital health, and digital advertising. Confirmed positions include Ketch, a data control platform for privacy governance; Habu, a data clean room provider; Checksum, which automates end-to-end software testing; and Headlamp Health, delivering clinical insights at the point of care. The firm self-reports a focus on cross-sector innovation with a geographic concentration in the United States. The studio operates a shared resource model it calls "the Hive," where portfolio companies exchange expertise and compare market notes, functioning as a force multiplier for technical founders. Team size and AUM are not publicly disclosed. super{set} maintains an active editorial presence, publishing technical commentary on topics such as agentic AI architecture and enterprise adoption patterns. super{set}'s structural differentiator is its hybrid posture as both a company builder and an investment vehicle, removing the principal-agent distance typical of venture capital. The firm does not raise capital from external limited partners on a fund-cadence basis that is publicly documented, nor does it operate as a traditional family office. The studio generates deal flow by originating ideas itself, which aligns economic incentives with the founding teams it installs. This architecture makes super{set} less a check-writer and more a co-founder factory for AI-native companies.
General information
Firm type
Venture Studio
Year founded
—
AUM
Undisclosed
Location
Region
North America
Country
United States
City
San Francisco
Corporate office
San Francisco, CA, United States
Principals
Tom Chavez
Co-founder, General Partner
Vivek Vaidya
Co-founder, General Partner
Sector focus
Frequently asked questions
Who runs investment decisions at super{set}?
Co-founders Tom Chavez and Vivek Vaidya lead all investment and co-founding decisions. Both are serial entrepreneurs who previously built and sold enterprise software companies, including Krux Digital to Salesforce. The firm's website describes them as seasoned operators who participate deeply in ideation, architecture, and team formation for each new venture launched by the studio.
How does super{set} source new deals?
super{set} does not source deals from external pitch decks or demo days. The studio originates its own ideas by studying buyer and user pain points, forming hypotheses, and testing them before assembling a founding team and supplying capital. This internal ideation engine is the firm's primary differentiator from venture funds that rely on traditional inbound deal flow.
Is super{set} structured as a venture fund or a startup studio?
super{set} operates as a startup studio, not a conventional venture fund. It co-founds and builds data+AI businesses from ideation through scale, deploying capital, technical talent, and go-to-market playbooks alongside the founding teams it assembles. The firm does not simply write checks into external startups; it originates the company ideas and installs leadership.
Does super{set} participate in fund commitments or only direct deals?
super{set} only participates in direct, early-stage equity positions in companies it co-founds. There is no publicly disclosed activity in fund-of-funds commitments, secondary investments, or passive LP stakes. Every portfolio company listed on the firm's site was built within the studio model.
What investment stages does super{set} typically target?
The studio targets the full lifecycle — ideation, seed, startup, growth, and scale — but the defining characteristic is co-founding at the very earliest stage. super{set} is present at the whiteboard phase, not at Series B rounds of external startups. The firm's own website emphasizes co-creation from 'concept to scale.'
Which sectors does super{set} focus on?
The firm is exclusively focused on data+AI businesses, spanning enterprise software, data privacy and governance (Ketch), digital health (Headlamp Health, PointHealth), ad tech (Rembrand), and dev tools (Checksum). Healthcare solutions are approached from a systems and data angle rather than biotech or medical device science.
Does super{set} maintain any philanthropic or adjacent vehicles?
super{set} has not disclosed any philanthropic foundations, endowment structures, or adjacent investment vehicles separate from the studio. The public-facing entity is singularly focused on co-founding and scaling AI-native companies. There is no indication of a charitable arm or family-office structure.
Profile maintained by Altss using OSINT (open-source intelligence), regulatory filings, licensed data partners, and verified direct submissions. Read the methodology. Last updated: . Continuous refresh with full update cycles at least every 30 days.
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