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SupportPay

Sheri Atwood created SupportPay to turn family-expense management into an auditable, automated ledger, processing over $650M across 500,000 users.

SupportPay

SupportPay was founded by Sheri Atwood, a former Silicon Valley executive who navigated child-support payments and expense tracking firsthand after her divorce. The firm operates a software platform designed to automate the documentation, splitting, and payment of shared family expenses — from healthcare and education to extracurriculars. The company markets itself as a tool for co-parents, caregivers, siblings, and roommates managing money across households. The core product is a mobile and web application that consolidates expense tracking, payment processing via bank transfers and PayPal, receipt storage, shared calendars, and private messaging into one system. SupportPay also sells into employers as an employee benefit and into senior-care facilities and financial-wellness providers as an enterprise product. The firm reports that it has managed more than $650M in expenses and reached over 500,000 users, though it does not disclose current revenue or client-concentration metrics. Atwood serves as CEO and Founder and is the only named principal on the company's public-facing team page. The site does not list a formal headquarters address, investment partners, or named venture-capital backers. The company solicits partnerships through its employer-benefit channel and enterprise-solutions division, but no enterprise client logos or named deal-level specifics appear on the website. The firm’s structural feature is its dual go-to-market: direct-to-consumer for fragmented families and B2B distribution through employer benefits and eldercare providers. No recent funding rounds, acquisitions, or executive additions are disclosed on the firm website.

General information

Firm type

other

Year founded

AUM

Undisclosed

Location

Region

Country

City

Corporate office

Principals

Sheri Atwood

CEO & Founder

Sector focus

FinTechEnterprise Software

Frequently asked questions

Who runs investment decisions at SupportPay?

SupportPay does not disclose any investment-decision authority. The company is a product-focused fintech platform led by its founder and CEO, Sheri Atwood. No CIO, CFO, or investment committee is publicly identified on the firm's website.

Is SupportPay structured as a single family office or does it operate more like a venture firm?

SupportPay is neither a family office nor a venture firm. It is structured as a for-profit operating company providing a software platform for family-expense management. The business generates revenue by selling its platform to families, employers, and enterprise partners — not by managing a pool of proprietary capital.

Does SupportPay participate in fund commitments or direct deals?

SupportPay is an operating business, not an allocator. There is no evidence that the company makes fund commitments or direct investments. The firm's website focuses exclusively on its expense-management software product and its employer/enterprise sales channels.

What investment stages does SupportPay typically target?

SupportPay does not invest in external companies and therefore has no investment-stage focus. As an enterprise-software business, it solicits customers in the employee-benefits, senior-care, and co-parenting segments rather than deploying capital.

Which sectors does SupportPay explicitly avoid?

SupportPay does not publish an avoidance list. Its platform is positioned as a general-purpose family-finance utility rather than an investment vehicle, so sector-exclusion language is not applicable to its operations.

How is SupportPay related to any parent company or spinout?

SupportPay presents itself as an independent company founded by Sheri Atwood. The firm's website does not disclose a parent entity, holding company, or prior spinout from another organization.

Where does the underlying wealth come from?

SupportPay is not a wealth-management entity and does not disclose a family-wealth origin. Founder Sheri Atwood's prior career in Silicon Valley suggests a technology-executive background. No family-office or inherited-wealth connection is identified on the company's website.

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