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Teamworks Innovations
Teamworks started in 2006 as an internal scheduling tool for Duke's football program. Zach Maurides, an offensive lineman at the time, built the first...
Teamworks Innovations
Teamworks started in 2006 as an internal scheduling tool for Duke's football program. Zach Maurides, an offensive lineman at the time, built the first iteration to replace paper playbooks and phone trees. The company incorporated and began selling to other collegiate programs, expanding into compliance tracking as NCAA regulations tightened. It remained closely held, with Maurides continuing as CEO while the platform added professional franchises and national governing bodies. Teamworks operates a suite of modules covering scheduling, eligibility monitoring, travel logistics, and name-image-likeness (NIL) compliance for collegiate athletes. Its acquisition history fills in the asset-class shape: the 2021 purchase of Smartabase added athlete performance data and health monitoring, moving the firm into human-performance analytics. In 2022, Teamworks acquired Notemeal, a dietician platform for professional teams. The combined entity tracks player sleep, nutrition, training load, and compliance status across one system. Clients include the NFL, NBA, NHL, and Premier League clubs, as well as over 150 collegiate athletic departments. It does not operate as a fund or take equity stakes — revenue comes from annual SaaS licensing. The firm reported over $100 million in annual recurring revenue in late 2023 following a $50 million growth investment from Dragoneer Investment Group in November 2022. Headcount exceeds 500, with offices in Durham, Denver, and Brisbane. Smartabase, the performance analytics subsidiary acquired in 2021, maintains its own military and human-performance contracts with special operations forces, giving Teamworks a dual-use customer base. The 2022 Dragoneer round valued the company at over $500 million, positioning it among the largest sportstech platforms globally. Teamworks is not a family office, but its ownership structure is distinct: founder Zach Maurides retains operating control and a significant equity stake across a decade of outside investment, while Dragoneer holds a minority board seat. The company has never raised from traditional sports private equity — Genstar, Arctos, and RedBird have all looked at sportstech but passed on Teamworks because Maurides won't cede governance. That resistance to control deals, combined with a customer base that operates as a peer-enforced network (if one SEC athletic department uses Teamworks, the others follow), makes the business structurally difficult to dislodge.
General information
Firm type
Sports software / SaaS platform
Year founded
2006
Location
Region
North America
Country
United States
City
Durham
Corporate office
Durham, NC, United States
Principals
Zach Maurides
Founder & CEO
Sector focus
Frequently asked questions
Who runs investment decisions at Teamworks?
Teamworks is not an investment firm. Strategic capital allocation — including the 2021 acquisition of Smartabase and the 2022 Dragoneer growth round — is managed by founder and CEO Zach Maurides alongside the board. Dragoneer's minority board seat provides institutional oversight, but day-to-day investment and M&A decisions remain with the founder-led management team.
How does Teamworks source its customer base across professional and collegiate sports?
Teamworks relies on a network-expansion model where adoption by one athletic department or league creates a compliance and operational standard for peers. The company secured early traction in collegiate football, then expanded into professional leagues and national governing bodies. Contract renewals are sticky because migrating scheduling, compliance histories, and athlete health data off the platform is operationally disruptive for organizations.
What is the relationship between Teamworks and Smartabase?
Teamworks acquired Smartabase in 2021 to add athlete performance and health monitoring to its compliance and scheduling platform. Smartabase serves as a subsidiary operation, retaining its own military and human-performance contracts with special operations units while cross-selling into Teamworks' professional and collegiate sports clients. The combined entity provides both administrative and biometric athlete data under one roof.
Which sectors or customer types has Teamworks explicitly avoided?
Teamworks has not built products for youth or recreational sports, focusing exclusively on elite professional and collegiate organizations. The company has also avoided direct-to-consumer monetization — its platform does not serve individual athletes outside institutional contracts. This keeps revenue concentrated in high-retention enterprise accounts rather than fragmented consumer subscriptions.
Profile maintained by Altss using OSINT (open-source intelligence), regulatory filings, licensed data partners, and verified direct submissions. Read the methodology. Last updated: . Continuous refresh with full update cycles at least every 30 days.
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