Tianyu Digital Technology (Dalian) Group

Tianyu Digital Technology (Dalian) Group

Tianyu Digital Technology (Dalian) Group was established in 2010 by Zhu Ye, who previously founded and chaired Dalian Zeus Entertainment — the listed gaming entity that provided the operational and financial foundation for the group. The firm is headquartered in Beijing's Chaoyang District, with a legacy operating base in Dalian. Its core subsidiaries, including Beijing Zeus Interactive and Beijing Fantasy Technology, form the backbone of a digital ecosystem focused on e-sports, data traffic monetization, and interactive entertainment infrastructure. The group deploys capital across three interconnected verticals: gaming operations, virtual human intellectual property, and digital asset holdings. Its flagship ventures include the virtual human IPs "Tianyu" and "An Sihe," AI-driven avatar projects designed for livestreaming, brand partnerships, and persistent online worlds. In 2016, Beijing Weiying Times Technology — a Tencent-backed mobile internet platform — became a strategic co-investor, signaling institutional alignment with China's broader mobile entertainment ecosystem. The investment posture is corporate and balance-sheet-driven rather than fund-based, blending controlled subsidiaries with strategic equity positions in adjacent technology firms across Greater China and, tentatively, Southeast Asian gaming markets. Tianyu's team is anchored by founder Zhu Ye and General Manager Han He, who serves as legal representative for the group. The firm maintains a commercial headquarters in Beijing's Delta Center complex and holds a portfolio of operating subsidiaries that blur the line between an asset manager and a holding company. In addition to its digital operations, public filings connect the group to the GLIDE Foundation, a San Francisco-based nonprofit focused on poverty alleviation and social justice, though the nature and scale of this philanthropic relationship remain opaque in Chinese corporate disclosures. What distinguishes Tianyu from a conventional corporate venture arm is its dual identity as both an operator and an allocator in the virtual human economy. Rather than functioning solely as a treasury department making minority bets, the group owns and develops proprietary IP internally — the Tianyu avatar franchise — while simultaneously investing in enabling technologies. This hybrid model, combining controlled IP generation with external strategic investment, positions the firm at the infrastructure layer of China's growing digital avatar sector, where gaming traffic, AI, and identity-layer platforms increasingly intersect.