Single Family Office

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Tu decide

Patricio Slim Domit, son of Carlos Slim Helú, established Tu decide in Mexico City in 2013 as a vehicle for deploying his own capital into early-stage...

Tu decide

Patricio Slim Domit, son of Carlos Slim Helú, established Tu decide in Mexico City in 2013 as a vehicle for deploying his own capital into early-stage technology companies. The office operates independently of the broader Slim family holding structure, distinguishing it from the infrastructure and telecom empire that produced the underlying wealth. Its formation coincided with the first wave of Mexican startup accelerators, and it positioned itself as a founder-friendly check writer for companies too early for traditional venture funds. The firm writes seed and pre-seed checks, typically ranging from $25,000 to $100,000, directly into Mexico-based startups. Public record confirms positions in FinTech, edtech, proptech, enterprise software, agritech, and AI-enabled businesses. Known portfolio companies include Clip, the Mexican payments terminal provider that raised a $250 million round from SoftBank and Viking Global in 2022, and Apli, the on-demand staffing platform backed by ALLVP and Propel Venture Partners. The geographic focus remains overwhelmingly Mexican, with occasional exposure to the broader Spanish-speaking Americas. Tu decide had completed 50 investments by early 2024 (per the firm's official communications, 2024). The office is leanly staffed, with Slim Domit as the primary investment decision-maker and a small support team in Mexico City. The firm does not operate a parallel philanthropic foundation, nor does it participate in co-investor clubs or managed-account platforms. It remains strictly a proprietary capital vehicle. In March 2024, the firm publicly marked its 50-deal milestone with a LinkedIn post emphasizing its continued commitment to pre-institutional-stage Mexican founders. Unlike the large multi-family offices proliferating in Mexico City, Tu decide is intentionally a single-family checkbook with no third-party capital and no fee-generating structure. This architecture eliminates pressure for forced exits or fund-cycle timing, allowing portfolio companies to grow on commercial timelines rather than venture-capital return schedules. The office's willingness to serve as the first institutional name on a cap table — and to remain a passive, long-term holder — constitutes its structural differentiator in a market where venture funds still coalesce around Series A.

General information

Firm type

Single Family Office

Year founded

2013

AUM

Undisclosed

Location

Region

Latin America

Country

Mexico

City

Mexico City

Corporate office

Mexico City, Mexico

Principals

Patricio Slim Domit

Founder

Sector focus

FinTechAI/MLEdTechPropTechAgriTech & FoodTechEnterprise Software

Frequently asked questions

Is Tu decide a corporate venture arm of Grupo Carso or América Móvil?

No. Tu decide is a personal investment vehicle for Patricio Slim Domit and operates independently of the Slim family's corporate holdings. It does not invest on behalf of Grupo Carso, América Móvil, or any other Slim-controlled operating company. The office's investment decisions are made without reference to the strategic priorities of those entities.

Does Tu decide accept outside capital or function as a multi-family office?

It does not. Tu decide deploys only the proprietary capital of Patricio Slim Domit. The office has never opened to external investors, does not charge management fees, and is not structured as a multi-family office or fund manager.

What is the firm's typical check size and stage preference?

Tu decide writes seed and pre-seed checks typically between $25,000 and $100,000, targeting Mexican technology startups before institutional venture rounds. The office often serves as the first outside capital into a company, frequently participating alongside accelerator programs or as a sole institutional backer at formation.

Which sectors does Tu decide explicitly avoid?

The firm does not invest in heavy industry, telecommunications infrastructure, real estate development, or natural resource extraction — sectors traditionally associated with the broader Slim family holdings. Its mandate is restricted to technology-enabled business models, with a stated focus on software and digital platforms.

Does Tu decide lead rounds or take board seats?

The firm rarely leads rounds given its check size and does not actively seek board representation. Its posture is that of a passive, long-term minority shareholder. Founders who have taken capital from Tu decide describe the office as a low-touch, patient capital source that defers to management on operational decisions.

How is Tu decide related to other Slim family investment vehicles?

Tu decide is a distinct entity managed solely by Patricio Slim Domit. Other Slim family members operate separate vehicles — such as María José Slim's investment office — and the family's core holdings are managed through Grupo Carso, Inbursa, and América Móvil. No shared investment committees or capital pools link Tu decide to these other entities.

Has Tu decide realized any notable exits?

Publicly disclosed exit activity is minimal, consistent with an early-stage portfolio constructed over a single decade. The office appears to maintain a hold-and-watch strategy rather than seeking liquidity events on institutional timelines, though specific exit data has not been publicly disclosed.

Profile maintained by using OSINT (open-source intelligence), regulatory filings, licensed data partners, and verified direct submissions. Read the methodology. Last updated: . Continuous refresh with full update cycles at least every 30 days.

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