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Unreasonable Group
Unreasonable Capital was founded in 2016 as the investment arm of the broader Unreasonable Group, which operates business mentorship programs such as...
Unreasonable Group
Unreasonable Capital was founded in 2016 as the investment arm of the broader Unreasonable Group, which operates business mentorship programs such as Unreasonable Impact and Project Literacy Lab. The fund targets for-profit companies across Africa, Southeast Asia, and Latin America that address endemic poverty through clean energy access, financial technologies, agriculture innovations, and ethical fashion. The fund deploys early-stage capital, with checks as small as $50,000 and never exceeding $1 million per company. It takes up to 25% of a financing round and mandates that a local investor with regional experience co-invest. Portfolio companies include the Nigerian mobile payments provider Paga (4.1 million users) and the Brazilian e-commerce enabler for SMBs. Unreasonable Capital operates with a lean team, drawing on a network of over 200 partners (including UNICEF, The World Bank, Google, and Nike), 250 mentors, and 50 partner investment funds such as Acumen and 500 Startups. The firm ties 50% of its investment team's incentives to the impact performance of portfolio companies. The fund's structure is unusual: it functions as both a venture capital fund and an impact network. Rather than tracking multiple impact metrics, it invests in companies where revenue growth directly links to impact. The requirement for a local co-investor ensures regional expertise without building local offices.
General information
Firm type
Asset Manager
Year founded
2016
AUM
Undisclosed
Location
Region
North America
Country
United States
City
Boulder
Corporate office
Boulder, CO, United States
Sector focus
Frequently asked questions
Who runs investment decisions at Unreasonable Capital?
The firm's website lists a lean management team surrounded by advisors, but does not name a single CIO or managing partner publicly. Investment decisions are made by an investment committee (per firm website).
How does Unreasonable Capital source proprietary deal flow?
Deal flow comes from Unreasonable Group's mentorship network, which includes over 200 partner organizations (UNICEF, World Bank, Google, Nike) and 250 mentors (per firm website). The fund spends less time on outbound sourcing and more on supporting portfolio companies.
Is Unreasonable Capital structured as a single family office or a venture firm?
Unreasonable Capital operates as an early-stage venture fund, not a family office. It is the investment arm of Unreasonable Group, a collection of business mentorship programs. The fund's legal structure is not publicly disclosed.
Does Unreasonable Capital participate in fund commitments or only direct deals?
It only makes direct investments into portfolio companies. It does not act as a fund-of-funds or commit capital to other external funds (per firm website).
What investment stages does Unreasonable Capital typically target?
The fund invests at the very early stages of a company's development, with check sizes from $50,000 to $500,000. It prefers to support entrepreneurs over multiple financing rounds but caps total exposure at $1 million per company (per firm website).
Which sectors does Unreasonable Capital explicitly avoid?
The firm's website does not list excluded sectors. It focuses on clean energy access, financial technologies, agriculture innovations, and fashion. Its geographic focus is emerging markets in Africa, Southeast Asia, and Latin America.
Where does the underlying wealth for Unreasonable Capital come from?
The firm does not disclose its capital sources. It is described as a "global fund" with no public mention of a single family endowment (per firm website).
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