VP Capital

VP Capital

VP Capital manages the wealth of the van Puijenbroek family, whose origins lie in a textile business founded in 1865. Guus van Puijenbroek, the fifth-generation Managing Director, has publicly repositioned the office around systematic impact investing. The office became a certified B Corporation in 2022 and commits its portfolio to targets verified by the Science Based Targets initiative, an unusual governance posture for a private European family office that typically avoids public pledges of this specificity. The firm runs a diversified book that spans venture capital, private credit, real estate, and public equities. Its venture activity favors direct co-investments and alternative VC models, often alongside Dutch early-stage fund LUMO Labs. VP Capital aims for climate and circular-economy deals at the startup and early-growth phases. Its real assets include Landgoed Gorp en Roovert, a mixed-use estate in the Goirle and Hilvarenbeek area, along with farmland operated under VP Landbouw. The office also commits to private equity fund of funds and selectively evaluates distressed and turnaround credit opportunities, operating across Europe, North America, and pockets of Asia and Africa. Beyond the Managing Director, the firm does not publicly disclose total headcount. It maintains memberships in Toniic and The ImPact, two global networks connecting impact-focused family offices and principals. The van Puijenbroek family also conducts philanthropy through the Annetje van Puijenbroek Foundation and VP Foundation, a venture-philanthropy vehicle. In 2022 VP Capital certified as a B Corporation, codifying a governance model that weights environmental and social performance alongside financial return. The firm's structural distinction is its multi-generational ownership model tied to binding climate commitments — an architecture where the investment mandate is legally and publicly accountable to the Paris Agreement. Most family offices treat impact as a carve-out; VP Capital applies it as a total-portfolio constraint from inside a B Corp governance shell, which limits flexibility but defines its sourcing edge in European climate-tech circles.