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Zenda Capital
Zenda invests into bold entrepreneurs from inception who are building software for the new economy. Portfolio companies span financial services, supply chain,...
Zenda Capital
Zenda invests into bold entrepreneurs from inception who are building software for the new economy. Portfolio companies span financial services, supply chain, and healthcare, creating technology that is reshaping old and new sectors. The firm takes a thesis-driven approach and focuses on early-stage investments from formation to Series A, with flexible first checks of $500k to $1.5M and 2-4 deals per year.
General information
Firm type
Private Equity
Year founded
2021
Location
Region
North America
Country
United States
City
Miami
Corporate office
Miami, FL, United States
Principals
Esteban Reyes
General Partner
Sol Franco
Operations
Chetan Chaudhary
Venture Partner
Evan Cummack
Venture Partner
Jeffrey Dong
Investor
Raphael Santolin
Investor
Sector focus
Frequently asked questions
What is Zenda Capital's typical investment size and stage?
Zenda targets seed to Series A rounds, writing initial checks of $500,000 to $1.5 million and reserving capital to follow on in subsequent rounds. The firm concentrates its portfolio to 2–4 new commitments per year, which it states allows deeper operational engagement with each founding team.
How does Zenda Capital structure its own GP commitment?
Zenda describes itself as the second-largest LP in its fund, a structure the firm highlights as a risk-alignment mechanism. The General Partner's capital is material alongside external LPs, which the team argues reduces agency conflicts between investor and founder.
What sectors does Zenda Capital focus on?
Zenda invests in modern enterprise software with a particular concentration in cross-border logistics, supply-chain technology, and fintech. The portfolio also includes companies in hospitality software, legal tech, and healthcare, but the densest cluster of commitments is in transportation and trade infrastructure.
Who runs investment decisions at Zenda Capital?
Esteban Reyes serves as General Partner and leads investment decisions, drawing on 21 years as a startup operator and 10 years as a venture investor. Reyes co-founded and exited four B2B companies totaling $1.1 billion in aggregate value before launching Zenda.
Does Zenda Capital invest primarily in the United States or does it have a Latin America mandate?
The firm invests across both the United States and Latin America, with portfolio companies headquartered in Miami, Chicago, Mexico City, Vancouver and São Paulo. A dedicated research investor, Raphael Santolin, is tasked with sourcing and supporting early-stage companies specifically in Latin America.
What is the firm's known posture on board seats?
Zenda actively takes board seats when leading or co-leading rounds. The firm's website features endorsements from founders at Cargado and Tendrel who note that they invited Zenda and General Partner Esteban Reyes onto their boards early in the company lifecycle.
Profile maintained by Altss using OSINT (open-source intelligence), regulatory filings, licensed data partners, and verified direct submissions. Read the methodology. Last updated: . Continuous refresh with full update cycles at least every 30 days.
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