Private Equity

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Zenda Capital

Zenda Capital is a Florida-based venture capital firm that invests in early-stage B2B technology startups in the U.S. and Latin America — primarily in the...

Zenda Capital logo

Zenda Capital

Zenda Capital is a Florida-based venture capital firm that invests in early-stage B2B technology startups in the U.S. and Latin America — primarily in the region.

General information

Firm type

Private Equity

Year founded

2021

Location

Region

North America

Country

United States

City

Miami

Corporate office

Miami, FL, United States

Principals

Esteban Reyes

General Partner

Sol Franco

Operations

Chetan Chaudhary

Venture Partner

Evan Cummack

Venture Partner

Jeffrey Dong

Investor

Raphael Santolin

Investor

Sector focus

Enterprise SoftwareFinTechSupply Chain & LogisticsDigital HealthInsurTech

Frequently asked questions

What is Zenda Capital's typical investment size and stage?

Zenda targets seed to Series A rounds, writing initial checks of $500,000 to $1.5 million and reserving capital to follow on in subsequent rounds. The firm concentrates its portfolio to 2–4 new commitments per year, which it states allows deeper operational engagement with each founding team.

How does Zenda Capital structure its own GP commitment?

Zenda describes itself as the second-largest LP in its fund, a structure the firm highlights as a risk-alignment mechanism. The General Partner's capital is material alongside external LPs, which the team argues reduces agency conflicts between investor and founder.

What sectors does Zenda Capital focus on?

Zenda invests in modern enterprise software with a particular concentration in cross-border logistics, supply-chain technology, and fintech. The portfolio also includes companies in hospitality software, legal tech, and healthcare, but the densest cluster of commitments is in transportation and trade infrastructure.

Who runs investment decisions at Zenda Capital?

Esteban Reyes serves as General Partner and leads investment decisions, drawing on 21 years as a startup operator and 10 years as a venture investor. Reyes co-founded and exited four B2B companies totaling $1.1 billion in aggregate value before launching Zenda.

Does Zenda Capital invest primarily in the United States or does it have a Latin America mandate?

The firm invests across both the United States and Latin America, with portfolio companies headquartered in Miami, Chicago, Mexico City, Vancouver and São Paulo. A dedicated research investor, Raphael Santolin, is tasked with sourcing and supporting early-stage companies specifically in Latin America.

Does Zenda participate in fund commitments or only direct deals?

Zenda's disclosed platform consists entirely of direct, early-stage equity investments in operating companies. There is no evidence of fund-of-funds commitments, secondaries, or GP stakes.

What is the firm's known posture on board seats?

Zenda actively takes board seats when leading or co-leading rounds. The firm's website features endorsements from founders at Cargado and Tendrel who note that they invited Zenda and General Partner Esteban Reyes onto their boards early in the company lifecycle.

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