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Atari

Atari is a global company within the video game industry. It develops and publishes games for consoles, smartphones, and tablets. Atari also produces hardware,...

Atari

Atari is a global company within the video game industry. It develops and publishes games for consoles, smartphones, and tablets. Atari also produces hardware, including the Atari VCS, and licenses its brands for merchandise and media.

General information

Firm type

Subsidiary

Year founded

1972

Location

Region

North America

Country

United States

City

Redwood City

Corporate office

Redwood City, CA, United States

Additional offices

San Francisco, CA, United States · New York, NY, United States · London, United Kingdom · Oslo, Norway

Principals

Wade Rosen

CEO

Nolan Bushnell

Co-founder

Ted Dabney

Co-founder

Sector focus

Media & EntertainmentGaming

Frequently asked questions

Who runs investment decisions at Atari?

Wade Rosen, CEO since 2021, directs strategy with input from the board. The firm's public company structure means material decisions go to the board of directors (per public filings).

How does Atari source proprietary deal flow?

Atari primarily generates revenue through licensing its brand and IP catalog to third-party developers, not through traditional investment sourcing. Deals originate from inbound partnership requests for retro game re-releases or blockchain integrations (per company communications).

Is Atari structured as a single family office or does it operate more like a venture firm?

Atari is a publicly traded corporation on Euronext Paris, not a family office or venture firm. It operates as a brand management and media company focused on gaming IP.

Does Atari participate in fund commitments or only direct deals?

Atari does not manage external funds or make venture-style fund commitments. Its capital allocation is internal, directed at IP development, partnerships, and selective acquisitions (per annual reports).

What investment stages does Atari typically target?

Atari does not invest in external companies at any stage. Its activity is limited to brand collaborations, licensing agreements, and occasional minority stakes in partner studios within the blockchain gaming sector.

Which sectors does Atari explicitly avoid?

Atari does not invest outside gaming and digital entertainment. It avoids hard assets, financial services, and enterprise technology.

How is Atari related to Wade Rosen's other holdings?

Wade Rosen's gaming background includes founding the mobile game developer Rumble Gaming, though Atari operates as a separate publicly traded entity. No formal cross-investment structure exists (per public records).

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