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Frankly Media
Frankly Media is a subsidiary of Engine Media, providing digital content management, publishing, and monetization tools for media companies.
Frankly Media
Frankly Media is a subsidiary of Engine Media Holdings (Nasdaq: GAME), a publicly traded company. Its founding year is not publicly disclosed, but the firm claims a 20-year history of driving digital success for broadcasters and publishers (per the firm's website). The firm headquartered in New York, with an office in Atlanta (per the firm, 2024). Frankly Media's strategy centers on a unified platform for creating, managing, publishing, and monetizing digital content. Its product suite includes a multimedia CMS, multi-screen publishing tools, and advertising services encompassing direct sales and programmatic support. The firm recently released a server-side ad insertion (SSAI) platform for video addressable advertising (per the firm, 2024). Frankly Media targets media companies across the United States, with clients in broadcasting and publishing. The firm's scale is not publicly disclosed. No named principals, team size, or deployment figures are available from its website. As a subsidiary of Engine Media, Frankly Media benefits from the public company's infrastructure. Frankly Media's structural differentiator is its integration with Engine Media, a publicly traded parent, which provides capital market access and governance distinct from private family offices or asset managers. This public-company structure enables transparent financial reporting but limits operational autonomy.
General information
Firm type
Subsidiary
Year founded
—
AUM
Undisclosed
Location
Region
North America
Country
United States
City
New York
Corporate office
New York, NY, United States
Additional offices
Atlanta, GA, United States
Sector focus
Frequently asked questions
How does Frankly Media relate to Engine Media?
Frankly Media is a wholly owned subsidiary of Engine Media Holdings, a publicly traded company listed on Nasdaq under the ticker GAME (per Engine Media's corporate filings). Engine Media also owns other digital media and gaming assets.
What investment stages or deal structures does Frankly Media not participate in?
Frankly Media does not operate as a venture capital or private equity firm. It does not make direct equity investments in portfolio companies, nor does it engage in fund commitments or co-investments. Its role is operational, providing technology and advertising services.
Is Frankly Media structured as a single family office or a venture firm?
Neither. Frankly Media is a technology subsidiary of a publicly traded company. It operates as an asset-light service provider, not as an investment vehicle. Its financial structure is governed by Engine Media's public company requirements.
Which geographies does Frankly Media serve?
Frankly Media's network serves broadcasters and publishers across the United States, based on its website language referencing 'publishers around the country.' The firm maintains offices in New York and Atlanta (per the firm's contact page).
What services does Frankly Media offer beyond content management?
Frankly Media provides a multimedia CMS, multi-screen publishing (including native apps for iOS, Android, Apple TV, Fire TV, Roku), and advertising services. The advertising offering combines direct sales with programmatic support and includes a server-side ad insertion platform for video (per the firm, 2024).
What is Frankly Media's known posture on data privacy or compliance?
Frankly Media does not disclose SOC 2 or GDPR compliance on its public website. As a subsidiary of a Nasdaq-listed company, it would be subject to the parent's compliance obligations, but specific certifications are not mentioned.
Does Frankly Media have a philanthropic arm or endowment?
No. Frankly Media does not disclose any philanthropic structures or endowments. It operates solely as a commercial technology and services subsidiary.
Profile maintained by Altss using OSINT (open-source intelligence), regulatory filings, licensed data partners, and verified direct submissions. Read the methodology. Last updated: . Continuous refresh with full update cycles at least every 30 days.
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