RIA · CRD 136314SEC-Registered

Updated:

IWP Wealth Management

Kevin Heiken's IWP Wealth Management has served Mountain West high-net-worth families since 2005 as an independent Denver RIA.

IWP Wealth Management

Kevin Heiken founded IWP Wealth Management in 2005 as a Denver-based registered investment advisor targeting the Mountain West's entrepreneurs, corporate executives, and multigenerational families. The firm's founding thesis — that Colorado's concentrated-wealth cohort needed institutional-quality portfolio construction without the East Coast advisory overhead — shaped a practice built on direct CIO access and custom asset allocation rather than packaged model portfolios. IWP's client base skews toward liquidity-event households and family-run businesses navigating succession, a positioning that differentiates it from the region's larger bank-trust departments. IWP's investment approach layers strategic asset allocation across liquid and semi-liquid structures — public equities, fixed income, private credit, and direct real estate — with a bias toward tax-efficient transitions out of single-stock concentration. The firm runs a centralized CIO-led investment committee rather than broker-dealer rep-driven silos, allowing for unified portfolio construction and manager due diligence. While specific fund commitments are not publicly disclosed, IWP's positioning suggests active use of DFA and Vanguard-style factor allocations in public markets, complemented by private-fund access for qualified clients. Its geographic footprint concentrates in Colorado and the Intermountain West, with clients often holding substantial exposure to regional operating businesses and ranch assets that require cross-disciplinary planning. Heiken has built a lean team structure — exact headcount is not publicly disclosed — that prioritizes senior-advisor continuity over large-scale recruiting. The firm operates from its Denver headquarters, with no satellite offices confirmed. IWP's operational model integrates tax planning, estate strategy, and investment management under one roof, serving as a virtual family office for clients whose net worth does not yet justify a dedicated single-family-office buildout. May 2024: IWP continued to operate as an independent RIA with no public reports of a platform acquisition or roll-up transaction, maintaining the same ownership structure it has held since founding. IWP's structural differentiator is its independence — the firm has remained owner-operated for two decades in an industry where mid-market RIAs often sell to consolidators like Focus Financial or CI Financial after 10 to 15 years. That autonomy allows Heiken's investment committee to set asset-allocation policy without platform-imposed fund menus or home-office product quotas, a constraint that drives behavioral uniformity across many larger RIA aggregators. For a Colorado family with a $25 million balance sheet and no desire to manage a dedicated family office, IWP's model offers a middle path between hyperlocal solo-practitioner shops and the national wirehouses — all anchored by a CIO who has not rotated off the desk.

General information

Firm type

RIA

Year founded

2005

AUM

Undisclosed

Location

Region

North America

Country

United States

City

Denver

Corporate office

Denver, CO, United States

Principals

Kevin Heiken

Chief Investment Officer

Sector focus

Wealth ManagementFinancial Services

Frequently asked questions

Who runs investment decisions at IWP Wealth Management?

Kevin Heiken serves as Chief Investment Officer and leads the firm's centralized investment committee. Unlike advisor-driven RIA platforms where individual reps build their own model portfolios, IWP runs a CIO-led asset allocation process that sets house views across public and private markets. Heiken has held this role since founding the firm in 2005, providing continuity through multiple market cycles.

Is IWP Wealth Management structured as a family office or an RIA?

IWP is a registered investment advisor (RIA), not a single-family office. However, its service model — combining CIO-led portfolio management with integrated tax and estate planning — functions as a virtual family office for clients below the threshold where a dedicated SFO becomes cost-justified. The firm files as an RIA with the SEC and does not operate as a multi-family office with pooled family capital.

How does IWP source investment opportunities?

IWP's public-market allocations draw from institutional fund families and direct indexing platforms, while private-market access is sourced through fund vehicles appropriate for accredited investors and qualified purchasers. As an independent RIA, the firm is not tied to a proprietary product shelf or broker-dealer fund list. Specific manager relationships are not publicly disclosed, though the firm's Colorado footprint suggests relationships with regional private-fund sponsors.

Does IWP participate in direct deals or only fund commitments?

IWP's core model emphasizes fund-based access to private markets rather than operating-business direct investments. The firm's typical client profile — concentrated-equity holders and multi-generational families — tends to favor diversified private-fund exposure over single-deal co-investment risk. The firm has not publicly disclosed a direct-deal program.

Which client segments does IWP Wealth Management target?

IWP targets high-net-worth families, corporate executives, and entrepreneurs in Colorado and the broader Mountain West. A defining client profile is the liquidity-event household — founders or executives navigating a concentrated stock exit who need tax-efficient diversification and multi-generational wealth transfer. Ranch-owning families are a secondary focus given the firm's Intermountain West concentration.

What is IWP's known posture on co-investments alongside external GPs?

IWP has not publicly advertised a co-investment platform, and its RIA model — serving individual client accounts rather than a single pool of family capital — limits the structural ease of co-investment participation. The firm's investment committee selects fund commitments on a client-by-client basis, which naturally constrains aggregated co-invest ticket sizes.

How is IWP Wealth Management compensated?

IWP operates on an advisory fee model — typically a percentage of assets under management — rather than commission-based brokerage compensation. This fee-only structure aligns revenue with portfolio outcomes and allows the firm to select investments without product-commission conflicts. The firm maintains its independence from any broker-dealer affiliation, reinforcing its fiduciary posture under the Investment Advisers Act of 1940.

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