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HERmesa
HERmesa is a London-based angel syndicate founded in 2020 by Marla Shapiro, investing exclusively in female-founded tech and science startups.
HERmesa
HERmesa was set up in London in 2020 by Marla Shapiro, a former media and finance executive who built the firm to channel angel capital toward companies founded or co-founded by women. The firm does not represent a single-family wealth origin; it functions as an investment company that aggregates individual angel investors into a structured syndicate, deploying through direct equity rounds in the UK and Europe. The syndicate targets pre-seed and seed-stage companies, concentrating on technology and science-driven businesses where female founders are underrepresented. Asset-class coverage spans direct venture equity, with an investment posture that blends sector-agnostic screening and a gender-lens mandate. The firm formed a strategic partnership with Science Angel Syndicate in 2021 to co-invest in female-founded deep science companies, and is a signatory of the UK's Investing in Women Code, backed by the British Business Bank's angel syndicate platform. Geographic focus is anchored in the UK, with selective European co-investments. The operating team is led by Shapiro, supported by syndicate members who source and diligence deals collectively. HERmesa is an active member of the UK Business Angels Association, where it has received multiple award nominations. In 2023, the firm collaborated with Alma Angels on research examining how high-net-worth investor eligibility rules in the UK affect angel participation, signalling an advocacy posture alongside its investment activity. The firm also maintains ties to the Financial Alliance for Women, a global network focused on advancing gender equity in finance. HERmesa's architecture sets it apart from typical angel networks by functioning as an investment company with a syndicate structure that formalises decision-making and portfolio construction around a single thesis — female-founded, technology-forward startups. This hybrid model combines the flexibility of angel investing with the governance expectations of an institutional vehicle, a configuration that remains uncommon in European early-stage venture.
General information
Firm type
Generalist
Year founded
2020
AUM
Undisclosed
Location
Region
Europe
Country
United Kingdom
City
London
Corporate office
London, United Kingdom
Principals
Marla Shapiro
Founder & CEO
Sector focus
Frequently asked questions
Who makes the investment decisions at HERmesa?
Marla Shapiro, as Founder and CEO, leads the investment process for HERmesa. The firm operates a syndicate model where individual angel investors participate in sourcing and due diligence, but final investment decisions are coordinated through the central investment company structure. The specific committee or voting mechanics are not publicly detailed, though the partnership with entities like Science Angel Syndicate suggests collaborative decision-making on co-investments.
How does HERmesa source its deal flow?
HERmesa sources opportunities through a combination of its angel membership network, strategic partnerships, and its affiliation with the UK Business Angels Association. The 2021 partnership with Science Angel Syndicate specifically targets female-founded deep science companies, creating a dedicated origination channel for spinouts and university-linked ventures. The firm's advocacy work with the British Business Bank and Alma Angels also positions it within UK policy and founder networks that surface early-stage companies.
Is HERmesa a single-family office or a venture firm?
HERmesa is neither a single-family office nor a traditional venture firm. It is structured as an investment company and angel syndicate that pools capital from individual angel investors to deploy into female-founded startups. There is no disclosed single-family wealth backing; instead, the firm aggregates angel capital on a deal-by-deal or portfolio basis, operating more like a managed angel network with an institutional framework.
What investment stages does HERmesa target?
The firm targets pre-seed and seed-stage rounds, writing initial cheques into companies at their earliest institutional entry points. Cheque sizes are not publicly disclosed, but the angel syndicate model typically implies investments ranging from tens of thousands to low hundreds of thousands of pounds per round. HERmesa does not publicly state participation in Series A or later-stage follow-ons, although angel syndicates frequently have pro-rata rights.
Which sectors does HERmesa explicitly prioritise?
HERmesa's investment mandate is sector-agnostic within technology, with a stated emphasis on deep science, enterprise software, digital health, climate tech, and fintech. The partnership with Science Angel Syndicate, formed in 2021, specifically targets female-founded deep science companies. The firm has not published explicit exclusionary sectors, though its gender-lens mandate and technology focus mean consumer discretionary and traditional industries are unlikely to appear in the portfolio at meaningful scale.
What is HERmesa's relationship with the British Business Bank?
HERmesa is a signatory of the Investing in Women Code, a UK government-backed initiative supported by the British Business Bank. The firm also receives investment through the British Business Bank's angel syndicate platform, which co-invests alongside approved angel groups. This relationship provides HERmesa with institutional co-investment capital and signals the firm's alignment with UK policy goals on improving female founder funding access.
Does HERmesa maintain any philanthropic or advocacy structures?
HERmesa does not maintain a separate philanthropic foundation, but it engages in active advocacy. In 2023, the firm collaborated with Alma Angels on research into how UK high-net-worth investor eligibility rules affect angel participation. Marla Shapiro also represents HERmesa within the Financial Alliance for Women, a global network focused on advancing women's roles in finance, indicating an advocacy dimension that runs parallel to the investment syndicate.
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