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Hockeystick.co Inc.
Raymond Luk runs Hockeystick.co Inc., a single family office that publishes founder-focused educational content rather than marketing its capital base.
Hockeystick.co Inc.
Raymond Luk founded Hockeystick.co Inc., a single family office based in Atlanta with additional offices across North America. The firm does not publicly disclose its founding year, wealth origin, or assets under management. The firm's public posture is dominated by content creation — Luk publishes articles on startup topics such as cap tables, pitching, venture capital dynamics, and entrepreneurship. The website emphasizes educational resources for founders, with no disclosed investment portfolio, fund structures, or direct deal activity. Luk is the only named principal at Hockeystick.co, with no disclosed team size or additional offices beyond the listed locations. The firm maintains no public record of recent operational events, investments, or philanthropic vehicles. Hockeystick.co's structure is unusual for a family office: it operates primarily as a publishing platform for founder education, with no verifiable investment activity or portfolio data. Its differentiation lies in its content strategy rather than capital deployment.
General information
Firm type
Single Family Office
Year founded
—
AUM
Undisclosed
Location
Region
North America
Country
United States
City
Atlanta
Corporate office
Atlanta, GA, United States
Additional offices
San Francisco, CA · Palo Alto, CA · Los Angeles, CA · Menlo Park, CA · Vancouver, BC · Toronto, ON · Park City, UT
Principals
Raymond Luk
Founder
Sector focus
Frequently asked questions
Who leads investment decisions at Hockeystick.co?
Raymond Luk is the founder and sole named principal. The firm does not disclose a CIO or investment committee.
Does Hockeystick.co invest in funds or direct deals?
The firm has not publicly disclosed any fund commitments or direct investments. Its public activity is limited to founder education content.
How does Hockeystick.co source deal flow?
The firm does not describe a sourcing model. Its website focuses on publishing articles and tools, not on identifying investment opportunities.
What is Hockeystick.co's investment strategy?
No investment strategy has been disclosed. The firm's public content covers venture capital and entrepreneurship broadly, but without specific portfolio holdings.
Where does the wealth managed by Hockeystick.co come from?
The wealth origin is undisclosed. No family or individual names associated with the source of capital have been publicly identified.
Is Hockeystick.co a single family office or a venture firm?
The firm identifies as a family office but operates like a content platform for founders. No venture capital funds or direct investments are publicly recorded.
Does Hockeystick.co have a philanthropic foundation?
There is no public record of a philanthropic foundation or charitable arm associated with the firm.
Profile maintained by Altss using OSINT (open-source intelligence), regulatory filings, licensed data partners, and verified direct submissions. Read the methodology. Last updated: . Continuous refresh with full update cycles at least every 30 days.
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