Multi-Family OfficeRIA · CRD 136302SEC-Registered

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Holland Advisory Services

Holland Advisory Services was established in 1997 and operates from a single office in Ormond Beach, Florida. The firm positions itself as a comprehensive...

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Holland Advisory Services

Holland Advisory Services was established in 1997 and operates from a single office in Ormond Beach, Florida. The firm positions itself as a comprehensive wealth manager for individuals, high-net-worth families, trusts, and corporations, primarily across the Volusia County and broader northeast Florida region. Its core discipline integrates financial planning with portfolio construction and estate transfer logistics. The firm's investment strategy is rooted in traditional asset allocation rather than niche or alternative exposures. Its advisory platform includes direct portfolio management across public equities and fixed income, supported by financial and estate planning services for a client base that skews toward retirees and closely held business owners. The practice does not publicize direct deals, fund commitments, or co-investment activity, suggesting a conventional RIA posture rather than a family-office-as-investment-platform model. Its geographic footprint is concentrated regionally, serving families from Jacksonville to Daytona Beach. As a locally focused firm, Holland Advisory Services has not disclosed team size, AUM, or significant recent operational changes through public channels. It has maintained a consistent presence in the Ormond Beach market since the late 1990s, deriving its continuity from long-tenured client relationships rather than large-scale asset gathering. The absence of adjacent vehicles—philanthropic foundations, real asset arms, or venture partnerships—reinforces a model centered on individual advisory and fiduciary stewardship. Structurally, the firm's differentiator is its staying power in a regional market dominated by national aggregators and bank trust departments. The practice appears to operate as a lifestyle advisory business built on multigenerational client retention, a model increasingly rare as consolidation reshapes the Florida RIA landscape. Its independence from major platforms and broker-dealers provides a governance structure that avoids the conflicts inherent in product-distribution models.

General information

Firm type

Multi Family Office

Year founded

1997

AUM

Undisclosed

Location

Region

North America

Country

United States

City

Ormond Beach

Corporate office

Ormond Beach, FL, United States

Sector focus

Wealth Management

Frequently asked questions

What type of clients does Holland Advisory Services serve?

The firm advises individuals, high-net-worth families, trusts, and corporations, primarily in northeast Florida. Its client base tends to include retirees, local business owners, and families seeking integrated planning rather than purely transactional investment management. The firm's long presence in the Ormond Beach community suggests a reliance on multigenerational relationships.

Does Holland Advisory Services offer family office services beyond investment management?

While not structured as a dedicated single-family office, the firm provides adjacent services including estate planning and financial planning that overlap with traditional family office functions. For complex needs such as trust administration or philanthropic structuring, the firm likely coordinates with external legal and tax professionals rather than housing those capabilities in-house.

Is Holland Advisory Services affiliated with a larger financial institution or broker-dealer?

The firm operates independently from its single Ormond Beach headquarters and does not disclose an affiliation with a major bank, wirehouse, or national RIA platform. This independence means its advisors are not constrained by proprietary product mandates, though it also means the firm lacks the capital markets access or alternatives sourcing that institutional platforms offer.

What investment vehicles does the firm use for client portfolios?

Holland Advisory Services focuses on direct portfolio management using individual securities and traditional pooled vehicles across public equities and fixed income. It does not market access to private equity, venture capital, or direct real estate deals, placing it firmly in the conventional RIA category rather than the alternative-investment-oriented family office space.

How does the firm charge for its advisory services?

As an SEC-registered investment adviser, the firm likely charges asset-based fees, hourly or fixed planning fees, or a combination of both. The specific fee schedule has not been publicly disclosed, but its fiduciary structure and independence from broker-dealer product commissions suggest an advisory-fee model rather than commission-based brokerage.

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