Sullivan & Serwitz Family Office

The firm's principals have not been publicly identified in available regulatory filings, press coverage, or the firm's own website. This is not unusual for a small, referral-based multi-family office in the Bay Area that does not market to outside clients. The lack of public-facing leadership suggests a structure where client relationships are managed directly and discreetly, with no need for a visible investment committee or brand ambassador.

Given its low public profile and location in Los Altos, Sullivan & Serwitz likely sources opportunities through the personal networks of its principals and the underlying families it serves. Bay Area multi-family offices of this size frequently access private deals — venture, private equity, and real estate — through introductions from other family offices, long-standing GP relationships, and professional service providers. No proprietary sourcing platform or formal co-investment club is disclosed.

The firm's communications emphasize long-term capital preservation, multigenerational planning, and tailored portfolio strategies across diverse asset classes. This points to a total-balance-sheet approach in which investment policy is shaped by each family's estate plan, tax situation, and philanthropic intent rather than by a standardized model portfolio. The emphasis on succession planning suggests many clients are first- or second-generation wealth creators now focused on governance and transfer structures.

Public filings and the firm's own description characterize it strictly as a multi-family office, not an asset manager open to institutional third-party capital. There is no evidence of commingled funds, marketed private vehicles, or registration as an investment adviser with a broad institutional client base. The structure appears to be a classic multi-family office, where each family maintains a distinct account and investment policy.

Junipero Serra High School is listed as a philanthropic affiliation of the firm or its principals. This suggests a charitable relationship, though the specific nature — whether a donor-advised fund, a family foundation grant, or board service — is not publicly detailed. For institutional allocators and peer family offices, this signals a Catholic faith-based client community or principal network in the Bay Area.

Sullivan & Serwitz does not publicly disclose its custodial or reporting infrastructure. In typical structures for multi-family offices of this profile, assets are held at third-party custodians such as Schwab, Fidelity, or a private bank, with the office providing consolidated performance reporting, tax-lot accounting, and bill pay. Allocators doing due diligence would need to confirm through reference calls whether the firm uses an independent custodian and external audit.

No other operating businesses, family offices, or wealth management firms appear to share the Sullivan & Serwitz name or leadership in public records. The firm's website and sparse public footprint suggest a standalone practice rather than a subsidiary of a larger institution or a platform roll-up. This independence can be a structural positive for clients seeking conflict-free advice, but also limits the resources available for manager research and operational support.