Single Family Office

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WingmenV

WingmenV, led by Tom Cook and partners, is a Buffalo Wild Wings franchise operator based in Vancouver, WA, recognized as Franchisee of the Year (2008).

WingmenV logo

WingmenV

WingmenV was founded by Tom Cook, Wray Hutchinson, Joe Janaszek, and Dennis January to operate Buffalo Wild Wings franchises. The firm is based in Vancouver, Washington, and does not disclose the source of its initial capital or its current AUM. The company runs Buffalo Wild Wings restaurants in Southern and Northern California, Oregon, Washington, Illinois, Indiana, and Florida. Its investment strategy centers on acquiring new development territory and buying existing restaurants, with a stated ambition to expand nationwide and eventually internationally. WingmenV has not disclosed any non-restaurant investments or external fund commitments. The four principals appear to operate WingmenV as a family-office-style holding company, reinvesting profits from its restaurant operations into growth. The firm does not disclose the number of professionals or any team beyond the founding group. WingmenV's structural differentiator is its singular focus on a single franchise brand—Buffalo Wild Wings—rather than a diversified multi-brand restaurant portfolio. The firm maintains a relationship with the franchisor through franchise awards, including Pioneer of the Year (2007), and Marketers of the Year (2009). Its governance is not publicly detailed beyond the named principals sharing executive roles.

General information

Firm type

Single Family Office

Year founded

AUM

Undisclosed

Location

Region

North America

Country

United States

City

Vancouver

Corporate office

Vancouver, WA, United States

Principals

Tom Cook

Chairman

Wray Hutchinson

President and Chief Development Officer

Joe Janaszek

Chief Marketing Officer

Dennis January

Board Member

Sector focus

RestaurantsFranchisingConsumer Services

Frequently asked questions

Who runs investment decisions at WingmenV?

Investment decisions at WingmenV are made by the firm's four founding principals: Tom Cook (Chairman), Wray Hutchinson (President and Chief Development Officer), Joe Janaszek (Chief Marketing Officer), and Dennis January (Board Member). The firm does not disclose any separate investment committee or advisory board.

Is WingmenV structured as a single family office or does it operate more like a restaurant operating company?

WingmenV presents itself primarily as a restaurant franchise operating company, not a typical family office. Its public-facing materials focus on Buffalo Wild Wings operations and expansion, not on managing outside capital. The firm does not describe itself as a family office or asset manager.

How does WingmenV source deal flow for new locations?

WingmenV sources deal flow through acquisition of new development territory and purchase of existing Buffalo Wild Wings restaurants, per its website. The firm seeks growth opportunities within its current operating regions and aims to expand nationwide. It does not disclose external sourcing channels.

Does WingmenV participate in fund commitments or only direct restaurant investments?

WingmenV's disclosed activities are limited to direct investments in Buffalo Wild Wings franchises. The firm has not publicly reported any fund commitments, co-investments, or investments outside the franchise system.

Where does the underlying wealth come from?

WingmenV does not publicly disclose the source of its initial capital or the wealth background of its principals. The firm's website focuses on operational achievements rather than personal financial history.

What investment stages does WingmenV typically target?

WingmenV targets established, cash-flow-positive Buffalo Wild Wings restaurants for acquisition, as well as new development territories. It does not engage in early-stage or growth-stage venture investing.

How is WingmenV related to the Buffalo Wild Wings corporate parent?

WingmenV is an independent franchisee of Buffalo Wild Wings, operating under a franchise agreement. It has been recognized by the franchisor with awards including Pioneer of the Year (2007), Franchisee of the Year (2008), Marketers of the Year (2009), and the Scott Lowery Franchise Development Support Award (2009).

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