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Augendum Vermögensverwaltungs
Michael Schiemann's Hannover SFO houses the wealth behind Hawesko Holding, Europe's dominant specialist wine retailer, with a lean preservation-focused...
Augendum Vermögensverwaltungs
Augendum Vermögensverwaltungs GmbH was founded in 2006 in Hannover, formalizing the stewardship of wealth originally created by Detlev Meyer, the entrepreneur who built Hawesko Holding SE into a publicly traded specialist retailer of premium wine and champagne across Germany and Austria. Control of the family's stake passed to his son, Michael Schiemann, who remains the sole shareholder of the family-office entity. Jutta Herta Schiemann succeeded him as Managing Director in January 2022, per German commercial register filings, marking a quiet generational handoff in the executive suite. Investment activity spans public equities — consistent with the liquid wealth profile of a founding family holding a publicly listed asset — alongside direct co-investments and special-purpose vehicles. The office maintains confirmed sector exposure to luxury, a logical adjacency given the family's long operational history in high-end consumer goods distribution. Geographically, Augendum concentrates its book within Europe, reflecting both the Meyer-Schiemann family's familiarity with the DACH region and the enduring regional bias common among single-family offices managing sub-institutional asset bases. The office also holds tangible assets including a secondary office in Hamburg's Elb-Kontor HafenCity complex and a Cessna Citation CJ4 business jet, suggesting an operational footprint that extends beyond passive portfolio holdings. With an Altss-estimated asset base in the $10 million to $25 million range, Augendum operates well below the institutional radar, employing a lean structure centered on a single Managing Director and the oversight of the sole shareholder. The family maintains a philanthropic vehicle — the Hawesko-Stiftung — further anchoring the capital preservation mandate with a legacy-oriented governance layer. This combination of registered foundation, tangible holdings, and a concentrated public-and-private investment approach is characteristic of central European family offices optimizing for continuity rather than aggressive capital deployment. Augendum's structural differentiator lies in its embeddedness within a still-public operating company. The Schiemann family's wealth remains tightly bound to Hawesko Holding SE's equity performance, making the family office's liquid-portfolio allocation both a diversification tool and a counterparty to the family's core listed asset. For an allocator studying second-generation European family offices, Augendum exemplifies the quiet, tax-optimized, and legally tidy architecture typical of a Northern German family circling the wagons around a single enduring business.
General information
Firm type
Single Family Office
Year founded
2006
AUM
$10M – $25M (Altss estimate)
Location
Region
Europe
Country
Germany
City
Hannover
Corporate office
Hannover, Germany
Additional offices
Hamburg, Germany
Principals
Jutta Herta Schiemann
Managing Director
Michael Schiemann
Sole Shareholder
Sector focus
Frequently asked questions
Where does the underlying wealth for Augendum come from?
The wealth traces back to Detlev Meyer, the founder of Hawesko Holding SE, a publicly traded German company that is Europe's largest specialist retailer of wine and champagne. Following Meyer's death, his son Michael Schiemann inherited the controlling stake and established Augendum Vermögensverwaltungs as the family's primary wealth-management entity. The family's fortune remains closely tied to the performance of Hawesko's equity.
Who runs investment decisions at Augendum?
Jutta Herta Schiemann serves as the Managing Director (Geschäftsführerin) of the entity, assuming the role in January 2022. Michael Schiemann, the sole shareholder and member of the founding family, provides ultimate oversight but is no longer involved in the day-to-day executive management, per German commercial register filings.
Is Augendum a single-family office or does it manage outside capital?
Augendum is structured as a pure single-family office (SFO). It manages the capital exclusively for Michael Schiemann and his family, with no indication in public records of any multi-family or third-party asset management services. The corporate purpose registered with German authorities is conventional wealth management for a single beneficiary group.
What is Augendum's known posture on co-investments alongside external GPs?
Augendum's confirmed investment types include direct co-investments and special-purpose vehicles (SPVs), indicating a willingness to partner selectively alongside external general partners on specific deals. However, given the office's modest scale, these co-investments likely take the form of smaller-ticket participations in European private-market transactions rather than leading institutional rounds.
Does Augendum maintain philanthropic structures, and how are they separated?
Yes, the family operates the Hawesko-Stiftung, a registered foundation that serves as the philanthropic arm of the Meyer-Schiemann family. The foundation is legally distinct from Augendum Vermögensverwaltungs GmbH, though both ultimately derive from the same wealth base — a common structure among German family offices seeking to formalize charitable giving while insulating the core investment portfolio.
What is the relationship between Augendum and Hawesko Holding SE today?
The Schiemann family retains a significant, likely controlling, equity stake in Hawesko Holding SE, the publicly listed wine-and-champagne retailer Detlev Meyer founded. Augendum functions as the family's private-wealth entity, holding liquid assets and direct investments separately from the listed position. This means the family office's portfolio serves as a diversification layer atop the concentrated Hawesko stake, a classic posture for entrepreneurial families with a single dominant operating asset.
Where is Augendum's operational footprint located?
Augendum is registered in Hannover, Germany, which serves as its legal headquarters. It also maintains a secondary office in Hamburg's Elb-Kontor HafenCity, a premium real-estate development in the Hamburg port district. This dual-footprint suggests a small operational team split between the registered seat and a satellite presence in one of Germany's wealth-management hubs.
Profile maintained by Altss using OSINT (open-source intelligence), regulatory filings, licensed data partners, and verified direct submissions. Read the methodology. Last updated: . Continuous refresh with full update cycles at least every 30 days.
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