Laces Group

Laces Group

Laces Group was formed in Montreal, Quebec, to manage the wealth generated by Larry Rossy's founding and multi-decade operation of Dollarama, the publicly traded Canadian discount retailer. The Rossy family's wealth originated from the chain's aggressive expansion and 2009 IPO, which transformed a single storefront in Matane into a national network of over 1,400 locations. Laces Group functions as the family's post-liquidity reinvestment vehicle, distinct from the operating business in both governance and mandate. The firm's investment posture centers on direct ownership of Canadian commercial real estate assets. The strategy prioritizes stabilized, income-producing properties with a historical bias toward Quebec, particularly the Greater Montreal Area. Asset classes include retail plazas anchored by necessity-based tenants, industrial warehouses tied to logistics networks, and select office properties. The office deploys capital through wholly owned holding companies, avoiding fund structures or external limited partners. This direct-ownership model provides the Rossy family with full control over asset management and capital-expenditure decisions. The scale of Laces Group's real estate holdings remains undisclosed. The firm operates without a public-facing website or LinkedIn presence. Key professionals and a formal team count have not been reported. The office's known footprint extends across Quebec's commercial corridors, with portfolio properties identified through Quebec's provincial corporate registry and commercial land-title searches. No adjacent investment vehicles or philanthropic foundations operating under the Laces Group name have been publicly identified. Laces Group's structural distinction lies in its sequencing. Unlike diversified family offices that rotate across asset classes, this firm concentrated the Rossy family's liquidity event into a single geography and property sector — a deliberate, undiversified hard-asset strategy that trades liquidity for long-term income durability. The absence of external partners, co-investors, or fund vehicles makes it an unusually closed architecture even among single-family offices.