Whitepages

The principal investment decisions are made by the founding family of Whitepages, Inc., most notably Alex Algard. The team is small and includes former executives from the core business, though specific names are not publicly disclosed.

Deal flow comes primarily through the personal and professional networks of the founders and the company's alumni network. The office does not maintain a public presence or marketed fund, so opportunities arrive via referrals and co-investment relationships with other family offices or venture firms.

Whitepages operates as a single family office, managing the capital generated by the founders of the Whitepages company. It does not take external limited partner capital, nor does it market pooled investment vehicles, setting it apart from multi-family offices or venture firms.

The office targets direct investments across growth-stage enterprise software companies and infrastructure assets. It does not publicly disclose minimum or maximum check sizes but tends to co-invest alongside larger institutional partners in later-stage rounds.

The wealth originates from the founding and eventual monetization of Whitepages, Inc., a Seattle-based company that built a leading people-search and identity verification platform. The company was acquired in 2017 by a group led by private equity firm Pamplona Capital Management.