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Red & Blue Ventures
Red & Blue Ventures is a Philadelphia VC that invests in early-stage tech from the UPenn ecosystem, with portfolio hits including Jet.com and NeuroFlow.
Red & Blue Ventures
Red & Blue Ventures is an SEC-registered investment adviser since 2020. The firm provides investment advice to clients. It is registered with the Securities and Exchange Commission.
General information
Firm type
Venture Capital
Year founded
—
AUM
Undisclosed
Location
Region
North America
Country
United States
City
Philadelphia
Corporate office
Philadelphia, PA, United States
Principals
Michael B. Aronson
Managing Director
Brett Topche
Managing Director
Sector focus
Frequently asked questions
Who runs investment decisions at Red & Blue Ventures?
Day-to-day investment decisions are driven by Managing Directors Michael B. Aronson and Brett Topche, who co-founded the firm. Aronson brings over three decades of experience as an operator and angel investor, including co-founding a simulation software company and teaching at Wharton for 20 years. Topche spent years evaluating venture and private equity funds at Hamilton Lane before moving into direct early-stage investing at MentorTech Ventures and Red & Blue.
Does Red & Blue Ventures invest in companies with no direct connection to Penn?
No. The firm invests exclusively in companies where key founders or managers are University of Pennsylvania students, faculty, or alumni. It may also consider companies built on intellectual property that originated at Penn. Red & Blue states explicitly that it is wholly independent from and not affiliated with the university itself.
How does Red & Blue Ventures source proprietary deal flow?
Red & Blue's entire investment mandate is a sourcing model. By limiting its pipeline to the Penn ecosystem, the firm builds deep network effects within a single, highly technical and entrepreneurial university community. The team includes Wharton faculty advisors and draws on Aronson's network of over 4,000 former students to find opportunities that generalist funds typically miss.
What is the relationship between Red & Blue Ventures and MentorTech Ventures?
Red & Blue Ventures is effectively the successor to MentorTech Ventures. Both Managing Directors, Michael Aronson and Brett Topche, previously co-founded and managed MentorTech, which also invested in Penn-connected companies. Red & Blue continues the same university-focused strategy under a new fund identity.
What investment stages does Red & Blue Ventures typically target?
Red & Blue writes checks at the seed and early stages. Its stated focus is on companies in the information technology space, which the firm defines broadly to include hardware, software, ecommerce, and technology-enabled services. It will occasionally look at other sectors if the Penn connection and co-investor syndicate are strong enough to compensate for a lack of in-house domain depth.
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