Venture Capital

Updated:

Ad4Ventures

Ad4Ventures is a Milan-based private equity firm focused on early-stage venture investments.

Ad4Ventures logo

Ad4Ventures

Ad4ventures is the venture capital arm of Mediaset Group, established in 2013 in Cologno Monzese, Italy. It provides equity investments in exchange for multiplatform advertising campaigns including TV, web, and radio. Ad4ventures has made 17 investments, with their latest being in Gelato 4ever on July 25, 2025, and has facilitated 3 portfolio exits, including Rebelle on February 25, 2022.

General information

Firm type

Venture Capital

Year founded

AUM

Undisclosed

Location

Region

Europe

Country

Italy

City

Milan

Corporate office

Milan, Italy

Sector focus

Venture Capital

Frequently asked questions

What stages does Ad4Ventures target?

The firm targets early-stage seed and start-up rounds plus expansion and growth capital.

Where is Ad4Ventures based?

Its headquarters are in Milan, Italy.

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