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Amaze Software
Amaze Software powers creator commerce, connecting 1.7 billion fans to products. Builds tools for merch, digital goods, and brand collaborations.
Amaze Software
Amaze Software builds commerce infrastructure for the creator economy. The firm powers a platform that connects creators to 1.7 billion fans globally, offering tools for product creation, merch sales, and revenue expansion. Its public-facing site emphasizes speed from idea to product, with features like custom Roblox wearables and collaborative watch parties. Amaze targets multiple revenue streams including print-on-demand merchandise, digital goods (e.g., Roblox wearables), and subscription commerce. The platform also enables brands to tap into creator audiences for product discovery. Geographic reach is global, with fan connections spanning 163 countries. Named portfolio companies or co-investors are not disclosed. The firm operates from San Francisco with no public team size or additional office locations. The website references 1.7 billion fans, 163 markets, and 190 product categories (Altss estimate). No recent operational events from the last 24 months are verifiable. Amaze's structural differentiator is its focus on the intersection of fandom and commerce — treating the creator as a product distribution channel rather than a media property. This positions the firm within the broader shift toward social commerce and direct-to-fan monetization, though specific ownership, founding team, and investment strategy remain undisclosed.
General information
Firm type
Asset Manager
Year founded
—
AUM
Undisclosed
Location
Region
North America
Country
United States
City
San Francisco
Corporate office
San Francisco, CA, United States
Sector focus
Frequently asked questions
Who runs investment decisions at Amaze Software?
Amaze Software does not publicly name its principals or investment team. The firm's website lists no executive or management profiles. Decision-making authority cannot be attributed from public sources.
How does Amaze Software source proprietary deal flow?
Amaze Software does not disclose its sourcing model. The platform appears to focus on organic growth within the creator economy rather than acquisitions or external partnerships.
Is Amaze Software structured as a family office or a venture firm?
Amaze Software's corporate structure is not publicly disclosed. The firm's website describes commerce tools for creators and brands, not investment vehicles. Its classification as a family office remains unconfirmed.
Does Amaze Software participate in fund commitments or direct deals?
No public information indicates Amaze Software makes fund commitments or direct investments. The firm's known activity is platform-building for creator commerce.
Which sectors does Amaze Software target?
Amaze Software focuses on the creator economy, e-commerce, and software tools. Specific sub-sectors include print-on-demand, digital goods (e.g., Roblox wearables), and subscription commerce.
What investment stages does Amaze Software typically target?
Amaze Software does not disclose any investment stage preferences. Its platform serves creators and brands directly, without evidence of stage-based investing.
Where does the underlying wealth come from?
The origin of Amaze Software's capital is not disclosed. No public sources identify founders, investors, or wealth sources backing the firm.
Profile maintained by Altss using OSINT (open-source intelligence), regulatory filings, licensed data partners, and verified direct submissions. Read the methodology. Last updated: . Continuous refresh with full update cycles at least every 30 days.
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