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ANGI Homeservices Inc.
ANGI Homeservices Inc. is the largest US digital marketplace for home services, operating Angie's List and HomeService platforms.
ANGI Homeservices Inc.
ANGI Homeservices Inc. was founded in 1995 as ServiceMagic and later rebranded following the acquisition of Angie's List in 2017. The company is headquartered in Golden, Colorado, and operates as a publicly traded entity on the NASDAQ under the ticker ANGI. The founding team included William Oesterle and Rodney Rice, with IAC serving as the majority shareholder through its spin-off. The company's strategy centers on digital marketplace aggregation for home improvement and repair services. It operates across three main segments: HomeService (lead generation), Angie's List (subscription-based reviews), and Roofing (direct installation). The platform lists over 200,000 service professionals and serves roughly 6 million active consumers annually. Deployment is purely operational—ANGI does not manage external capital; it reinvests free cash flow into technology and marketing. Geographic footprint is concentrated in the United States, with limited expansion into Canada and the UK. As of 2025, ANGI Homeservices employs approximately 4,600 people. The firm does not maintain a family office structure, operates no philanthropic arm, and has no disclosed AUM or fund vehicles. In 2024, the company announced a restructuring to improve cost efficiency and focus on profitable growth, including workforce reductions. The structural differentiator is ANGI's marketplace model—it is a two-sided digital platform rather than an asset manager or investment firm. It competes with local directories and generalist platforms like Yelp by offering verified reviews and direct booking. Governance is public-company style, with a board elected by shareholders, including IAC representatives.
General information
Firm type
other
Year founded
1995
AUM
Undisclosed
Location
Region
North America
Country
United States
City
Golden
Corporate office
Golden, CO, United States
Sector focus
Frequently asked questions
Does ANGI Homeservices operate as a family office or investment vehicle?
No. ANGI Homeservices is a publicly traded technology company, not a family office or asset manager. It does not manage third-party capital or hold an investment portfolio. Its business is digital marketplace operations for home services. The structure is a standard corporate entity with shareholders.
Who controls ANGI Homeservices after its spin-off from IAC?
IAC remains the largest shareholder, owning approximately 84% of voting power as of 2024 (per IAC proxy statement, 2024). The company operates as a separate publicly traded entity with its own board, though IAC retains strategic oversight through board representation.
What is ANGI's revenue model and how does it scale?
ANGI generates revenue primarily through service request fees and subscription plans. Professionals pay per lead or monthly for access to consumer requests. The platform scales by increasing service professional listings and consumer engagement. In 2024, the company shifted focus to higher-margin recurring subscriptions rather than lead-based fees.
Is ANGI Homeservices involved in venture capital or direct investments?
No. ANGI does not make venture capital investments, maintain a corporate venture arm, or participate in fund commitments. Its capital allocation is limited to operational reinvestment, share buybacks, and debt management. There is no public record of co-investments or SPV participation.
What geographies does ANGI Homeservices cover?
ANGI primarily serves the United States. The company has minimal international presence, with limited operations in Canada and the UK. Attempts to expand into Europe were largely scaled back by 2023. The core market remains US residential home services.
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