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BigCommerce

BigCommerce (NASDAQ: BIGC) is a public ecommerce platform founded in 2009, competing with Shopify and Adobe Commerce via open architecture and B2B...

BigCommerce

BigCommerce was founded in 2009 in Austin, Texas. The company went public via direct listing on the NASDAQ in 2020 under the ticker BIGC, a less common path reserved for companies with sufficient private-market liquidity and investor demand. Its founders initially bootstrapped the company before taking venture capital. BigCommerce offers a SaaS ecommerce platform that powers both B2C and B2B stores from a single instance. Its product spans storefront design, checkout, payments, inventory, shipping, and promotions. The platform supports multi-storefront management, composable architecture via open APIs, and integrates with over 600 third-party tools. BigCommerce targets mid-market and enterprise merchants, with customers including UPLIFT Desk, The RealReal, and BMW. The company operates in B2C and B2B verticals, with a stated focus on complex product catalogs, account-specific pricing, and multi-currency international commerce. The company is headquartered in Austin with additional offices in San Francisco, Sydney, London, and Kyiv. It serves merchants across 150 countries. BigCommerce employs hundreds of staff as of 2026. The firm’s podcast "Keeping Commerce Weird" is hosted by CEO Travis Hess. BigCommerce’s architectural differentiator is its open, composable approach — it gives developers full API access and headless deployment options, unlike the more vertically integrated Shopify. This structural flexibility has attracted merchants that need deep customization, B2B workflows, or multi-brand storefront management from a single backend.

General information

Firm type

other

Year founded

2009

AUM

Undisclosed

Location

Region

North America

Country

United States

City

Austin

Corporate office

Austin, TX, United States

Additional offices

San Francisco, CA, United States · Sydney, Australia · London, United Kingdom · Kyiv, Ukraine

Sector focus

Enterprise SoftwareB2BAI/ML

Frequently asked questions

Who runs BigCommerce?

Travis Hess serves as CEO of BigCommerce (per the firm's website, 2026). The company is publicly traded under the ticker BIGC on the NASDAQ.

How does BigCommerce generate revenue?

BigCommerce generates subscription revenue from its SaaS ecommerce platform. Merchants pay a monthly fee based on plan tier; enterprise customers may pay custom annual contracts. The company also charges transaction fees on payments processed through BigCommerce Payments.

Is BigCommerce structured as a family office?

No. BigCommerce is a publicly traded corporation (NASDAQ: BIGC) and operates as a software-as-a-service ecommerce platform provider. It is not a family office, asset manager, or investment vehicle.

Which merchants use BigCommerce?

BigCommerce merchant customers include UPLIFT Desk, The RealReal, BMW, Mizuno, and AS Colour, as cited on the firm's website.

Does BigCommerce participate in venture capital or direct investing?

No. BigCommerce is an operating company that sells software. It does not operate as an investment firm. The company may make strategic acquisitions but does not deploy capital as an LP or VC.

Where is BigCommerce headquartered?

BigCommerce is headquartered in Austin, Texas (Four Points area). It also has offices in San Francisco, Sydney, London, and Kyiv.

What is BigCommerce's market capitalization?

BigCommerce is publicly traded on the NASDAQ under BIGC. Market capitalization fluctuates and is available in real-time from financial data providers.

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