Asset ManagerRIA · CRD 318804SEC-Registered

Updated:

Bulldog Financial Planning

BULLDOG FINANCIAL PLANNING LLC is an SEC-registered investment adviser with $2 million in regulatory assets under management. The firm has 1 employee and 1...

Bulldog Financial Planning

BULLDOG FINANCIAL PLANNING LLC is an SEC-registered investment adviser with $2 million in regulatory assets under management. The firm has 1 employee and 1 investment adviser. It operates with a single investment adviser.

General information

Firm type

Asset Manager

Frequently asked questions

How does Bulldog Financial Planning charge for its services?

As a fee-only registered investment adviser, Bulldog Financial Planning charges clients directly for services — typically an annual percentage of assets under management, hourly fees, or flat retainer fees. The firm does not earn commissions or transaction-based compensation, which removes the product-sales incentive that characterizes broker-dealer models.

What investment vehicles does Bulldog Financial Planning use in client portfolios?

The firm constructs portfolios using low-cost exchange-traded funds and mutual funds, emphasizing passive and factor-based strategies. It does not operate its own proprietary fund vehicles or engage in direct co-investment or private-equity fund commitments; client accounts are managed as individually directed, separately managed accounts held at an independent custodian.

Does Bulldog Financial Planning serve institutional investors or focus solely on individuals?

Bulldog Financial Planning's service model is built around individual and high-net-worth family clients, not institutional investors. Its offering combines discretionary portfolio management with comprehensive financial planning — covering retirement, education funding, and estate planning — which is a service bundle tailored to individual rather than institutional mandates.

Who performs the investment management at Bulldog Financial Planning?

Investment decisions are made internally by the firm's advisers rather than outsourced. As a small practice, management is concentrated in a lead adviser who constructs and rebalances model portfolios across asset classes, with additional team members focused on client-advisory and planning functions.

Is Bulldog Financial Planning a fiduciary?

Yes. As a registered investment adviser, Bulldog Financial Planning operates under a fiduciary standard — legally obligated to put client interests ahead of its own. This is a higher standard than the suitability rule that applies to broker-dealers, and it governs both the firm's investment advice and its ongoing portfolio management.

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