Asset Manager

Updated:

BuySellAds

BuySellAds builds advertising solutions for publishers and marketers. Sell ads with powerful advertising technology, or buy ads that reach audiences at scale.

BuySellAds logo

BuySellAds

BuySellAds builds advertising solutions for publishers and marketers. Sell ads with powerful advertising technology, or buy ads that reach audiences at scale.

General information

Firm type

Asset Manager

Year founded

2008

Location

Region

North America

Country

United States

City

Boston

Corporate office

Boston, MA, United States

Principals

Todd Garland

Founder & CPO

Sam Tilney

COO

Andrea Walonis

VP of Finance

Lara Zakarian

VP of Sales

Alexa Fiala

Director, Client Success

Olivia Leunis

Director of Publishing Strategy

Sayz Lim

Director of Innovation

Justin Osterman

Senior Brand Partner

Bella Alzate

Brand Partner

Sector focus

Advertising TechnologyAdTech

Frequently asked questions

Who runs investment decisions at BuySellAds?

Founder Todd Garland leads product decisions as CPO, while Sam Tilney serves as COO overseeing operations. The firm is privately owned with no disclosed external investors, so strategic and financial decisions are made internally without a board or outside capital commitments.

How does BuySellAds source proprietary deal flow?

BuySellAds operates as an advertising platform, not as an investment firm. It sources publisher inventory through direct relationships and its own networks (Carbon Ads, Coin.Network, Optimize) rather than through capital deployment or co-investment.

Is BuySellAds structured as a single family office or does it operate more like a venture firm?

BuySellAds is not a family office or venture firm. It is an independent ad-tech company providing advertising solutions to publishers and marketers, with no disclosed investment portfolio, AUM, or allocator-like mandate.

Does BuySellAds participate in fund commitments or only direct deals?

BuySellAds does not engage in fund commitments or direct investments. Its business is exclusively selling advertising inventory and services; it has no disclosed equity or debt investments in other companies.

What investment stages does BuySellAds typically target?

BuySellAds does not target investment stages. It serves as an advertising intermediary, matching advertisers with publishers across various formats and audiences, without deploying capital.

Where does the underlying wealth come from?

BuySellAds is a privately held company, not a wealth vehicle. Its founder's personal wealth origin is not disclosed; the firm itself generates revenue through advertising services and does not manage external capital.

What is BuySellAds's known posture on co-investments alongside external GPs?

BuySellAds has no public record of co-investment activity. It operates solely as an ad-tech platform and does not allocate capital as a limited partner or direct co-investor.

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