Asset Manager

Updated:

Captions

Captions is an AI video generator and editor that makes it easy to go from idea to ready-to-share content. Get great videos every time, no matter your skillset.

Captions

Captions is an AI video generator and editor that makes it easy to go from idea to ready-to-share content. Get great videos every time, no matter your skillset.

General information

Firm type

Asset Manager

Location

Region

North America

Country

United States

City

New York

Corporate office

New York, NY, United States

Sector focus

AI/MLMedia & Entertainment

Frequently asked questions

Who runs investment decisions at Mirage?

Mirage is a venture-backed operating company, not an investment firm, and does not have an allocator-style investment committee. Strategic decisions are led by the co-founder and CEO alongside the co-founder and COO, with backing from a group of individual investors including Kevin Systrom, Mike Krieger, and Jared Leto.

How is Mirage related to the original Captions app?

Mirage is the parent entity that rebranded from Captions in 2025. The Captions app remains the primary consumer-facing product, now one of three pillars alongside the Mirage foundation models and the Mirage API.

What is the source of Mirage's capital?

Mirage has raised capital from a group of prominent individual backers rather than institutional venture funds. Disclosed supporters include Lightspeed partner Antoine Martin, former Instagram CTO Mike Krieger, Kevin Systrom, and investor Lenny Rachitsky, alongside other advisors.

How does Mirage's AI model differ from a standard video editing tool?

Mirage builds its own multimodal foundation model that generates photorealistic A-roll — including natural lip movement, eye contact, and emotional expression — from voice and text prompts. This is integrated directly into the Captions editing suite, allowing for AI actors, automated scene assembly, and chat-based editing.

Does Mirage participate in fund commitments or only direct product development?

Mirage is solely an operating company developing AI video products. It does not make venture investments, fund commitments, or operate as a family office deploying capital into external managers or deals.

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