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Checkers Safety Group
Checkers Safety Group, founded and headquartered in Broomfield, Colorado, operates as a brand within Justrite Safety Group, a portfolio of workplace...
Checkers Safety Group
Checkers Safety Group, founded and headquartered in Broomfield, Colorado, operates as a brand within Justrite Safety Group, a portfolio of workplace safety companies. Known primarily for its cable protectors and wheel chocks, the firm's products are sold across construction, energy, and infrastructure industries. The company markets itself as a leader in asset protection, aiming to reduce injury, equipment damage, and regulatory fines. The firm's product line spans five categories: cable protectors, wheel chocks, ground protection mats, warning whips, and traffic safety devices. Each category targets specific occupational hazards — cable protectors allow safe vehicle crossing over cords; wheel chocks secure trucks and aircraft; ground mats enable heavy equipment movement over soft terrain. The company serves industrial and commercial customers in North America and globally through distributor networks and direct site-safety surveys branded as STUD-E™. Checkers Safety Group does not publicly disclose team size, offices beyond Colorado, or any operating companies it controls. AUM and deployment are not published. No executives appear in publicly available bios or LinkedIn profiles associated with the firm. Adjacent vehicles — such as the Justrite Safety Group's broader catalog — are referenced on the website but not formally linked to Checkers Safety Group's investment structure. The firm's structural differentiator lies in its positioning as a single brand within a larger safety conglomerate — Justrite Safety Group — which provides a full industrial safety catalog spanning beyond Checkers' core products. This allows cross-selling and bundled safety audits (free STUD-E™ surveys), creating an integrated sales model for facility compliance. However, the relationship to any investment vehicle or family office is not disclosed.
General information
Firm type
Asset Manager
Year founded
—
AUM
Undisclosed
Location
Region
North America
Country
United States
City
Broomfield
Corporate office
Broomfield, CO, United States
Sector focus
Frequently asked questions
Is Checkers Safety Group a family office or an operating company?
Checkers Safety Group is a product brand — it manufactures cable protectors, wheel chocks, ground mats, warning whips, and traffic safety devices. It does not present itself as a family office or an investment vehicle. The firm operates as a division within Justrite Safety Group, a portfolio of workplace safety product lines.
How does Checkers Safety Group relate to Justrite Safety Group?
Checkers Safety Group is one of several brands owned by Justrite Safety Group, a parent company focused on industrial safety equipment. The Checkers website redirects to justrite.com for its full-line catalog, and safety surveys are conducted under the Justrite brand. The ownership structure of Justrite Safety Group itself is not publicly disclosed.
What types of products does Checkers Safety Group sell?
The firm sells five main categories: cable protectors (for cords, wires, and hoses in high-traffic areas), wheel chocks (for trucks, vehicles, and aircraft), ground protection mats (for heavy equipment over mud or sand), warning whips (vehicle visibility flags), and traffic/parking safety devices. All are manufactured in the USA per the company website.
Who are the key principals or executives at Checkers Safety Group?
Publicly available sources — including the firm's own website and general business databases — do not name any executives or owners specific to Checkers Safety Group. The brand is presented as a division without named leadership in public materials.
Does Checkers Safety Group publish AUM, revenue, or investment data?
No. The firm does not disclose AUM, revenue, deployment numbers, or any financial details. The company website focuses entirely on product specifications, industry applications, and safety compliance. No SEC filings, annual reports, or press releases with financial data were found.
What industries does Checkers Safety Group serve?
The firm serves construction, utilities, heavy equipment operations, and general industrial jobsites. Its products are used by contractors, fleet operators, airports, and warehouse logistics. The website explicitly lists 'construction industry' and references a membership with the Associated General Contractors of America.
Does Checkers Safety Group offer services beyond product sales?
Yes, through the parent Justrite Safety Group, the firm offers free on-site safety surveys called STUD-E™ surveys, where compliance officers conduct a facility walk-through to identify risks and produce an actionable mitigation plan. The company also has a network of distributors and customer support representatives across multiple markets.
Profile maintained by Altss using OSINT (open-source intelligence), regulatory filings, licensed data partners, and verified direct submissions. Read the methodology. Last updated: . Continuous refresh with full update cycles at least every 30 days.
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