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Chideo

Chideo runs an online charity auction platform selling experiences and luxury items — for-profit marketmaker for non-profit fundraising, based in Los...

Chideo

Chideo runs an e-commerce marketplace for charity auctions, sweepstakes, and buy-now items. The platform functions as a for-profit intermediary: non-profits or brands list experiences and goods, Chideo collects a fee on each transaction, and the net proceeds go to a designated cause. The company is headquartered in Los Angeles, California, though no founding year or named principals are publicly available. The business relies on partnerships with celebrities, athletes, and brands to procure exclusive items — such as meet-and-greets, signed memorabilia, or VIP travel packages. Chideo handles the auction technology, listings, and payment processing. The model sits between a traditional charity auction and a commercial marketplace, similar in structure to Charitybuzz or Bidding for Good. No specific asset-class allocation, investment return data, or portfolio companies have been disclosed, as Chideo is not an investment manager. Chideo employs an unspecified number of staff and does not report AUM, deployment figures, or team size. The company has no known adjacent vehicles, philanthropic foundations, or real-asset arms. There is no verifiable recent operational event from the last 24 months in public sources. The firm's LinkedIn presence is not established, and its website lacks an about page with founding or leadership details. Chideo's structural differentiator is its for-profit social-enterprise model — it builds a digital auction marketplace explicitly designed to raise funds for charities while generating revenue for itself. This places it outside traditional family office or asset management structures, closer to a market-making platform that serves non-profit fundraisers and corporate sponsors.

Website
chideo.com

General information

Firm type

other

Year founded

AUM

Undisclosed

Location

Region

North America

Country

United States

City

Los Angeles

Corporate office

Los Angeles, United States

Frequently asked questions

How does Chideo make money?

Chideo charges a fee on each transaction processed through its platform. Sellers (non-profits, brands, or individuals) list items for auction or direct sale; Chideo collects a percentage of the hammer price or sale amount as its revenue. The remainder goes to the designated charity.

Who oversees Chideo's operations?

No named principals, executive team, or board members are disclosed on Chideo's public website or in available sources. The company's leadership structure is not verifiable from external research.

Does Chideo operate like a family office or an asset manager?

No. Chideo is a for-profit auction marketplace that services charity fundraising. It does not manage capital, make investments, or allocate assets on behalf of any family or institution.

What types of items does Chideo auction?

Chideo lists a broad range of experiences, including VIP meet-and-greets with celebrities, signed collectibles, travel packages, and luxury goods. Its inventory comes from partnerships with brands, entertainers, and sports figures.

Does Chideo disclose financial or operational metrics?

Chideo does not publicly report AUM, annual revenue, gross merchandise volume, or any other financial metric. Data on transaction volume, user count, or growth rates are unavailable outside the firm.

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