Coremix Capital

Coremix Capital

Marty Rifkin and Kate Jones started as vitamin manufacturers in 1996. They built Avid Health around the Lil Critters and VitaFusion gummy brands before completing the $650 million sale that funded Coremix Capital. The office operates as their primary vehicle for deploying proceeds from that exit. Coremix Capital commits capital through direct co-investments, SPVs, private credit, private equity and real estate. It targets buyout, growth and venture stages. Confirmed co-investment partners include Rogue Venture Partners. Geographic focus remains North America. Holdings include commercial properties such as Pac1 Center Buildings 23 and 24, Campus Drive Business Park and a manufacturing-spaces portfolio, all located in Vancouver, Washington. The firm lists four named partners and maintains the KMR Group Foundation as its philanthropic arm. Marty Rifkin also maintains a separate career as a professional musician, including prior work with Bruce Springsteen's The Sessions Band. No additional offices are disclosed. A musical-instrument collection forms part of the family's non-financial assets. Coremix Capital functions as an entrepreneur-led single-family office rather than an external manager. Decision-making stays inside the founding principals and their direct partners, with investment activity tied to the original wealth creators rather than outside limited partners or fund vehicles.