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DrivenWealth
Securing your peace of mind through forward-thinking wealth strategies that protect and grow your family's legacy. | At DrivenWealth, we believe that true...
DrivenWealth
Securing your peace of mind through forward-thinking wealth strategies that protect and grow your family's legacy. | At DrivenWealth, we believe that true wealth management is about more than just numbers—it's about overcoming the challenges that hinder your full potential. Founded by Nathan Pesch, our firm acts as your "Family Chief Financial Officer," providing the strategic guidance and trusted partnership you need to navigate your financial journey with confidence.
General information
Firm type
Asset Manager
Year founded
2014
Location
Region
North America
Country
United States
City
East Lansing
Corporate office
Jersey City, NJ, United States
Additional offices
Boston, MA · London, UK · San Francisco, CA
Principals
Bob Henderson
Co-Founder & CEO
Sanjiv Mirchandani
Co-Founder & President
Jason Pizzorusso
Chief Financial Officer
Sector focus
Frequently asked questions
How does DrivenWealth make money, and how is it different from a retail broker like Robinhood?
DrivenWealth charges recurring platform and per-trade fees to the banks and fintechs that license its API, rather than relying on payment for order flow from retail users. Its revenue comes from B2B infrastructure licensing, not consumer-facing brokerage commissions. The firm acts as a clearing broker — it settles its own trades and holds custody, which captures clearing revenue that most API-only brokerage providers forfeit to third parties.
What kind of securities can partners offer through DrivenWealth's infrastructure?
Partners can offer US-listed equities, ETFs, and fractional shares, with support for options and fixed-income products extending the platform's asset-class reach. DrivenWealth holds the necessary regulatory licenses in the US and the UK to execute and custody these instruments. The fractional-share engine operates with patent protection that covers real-time allocation of whole-share executions across fractional orders.
Does DrivenWealth manage money itself, or is it a pure infrastructure provider?
DrivenWealth is a regulated broker-dealer and technology platform — it does not manage proprietary investment portfolios or operate as an asset manager. The firm earns technology-access and execution fees from its institutional clients. Portfolio construction, investment advice, and end-user relationships remain with the partner banks and fintech platforms.
How is DrivenWealth funded, and what is its ownership structure?
The company has raised venture and growth-equity capital through several rounds, most notably a $229 million Series D in 2021 that valued the firm at $1.7 billion (per CNBC, 2021). Lead investors in that round included Eldridge and Lyons Fund, alongside Fidelity International and Lux Capital. The firm remains privately held, with Henderson and Mirchandani retaining operating control.
Who are DrivenWealth's primary competitors in embedded brokerage infrastructure?
DrivenWealth competes with API brokerage providers such as Apex Fintech Solutions, Alpaca, and Tradier. Its structural advantage relative to many competitors lies in its proprietary clearing and custody model, which gives partners a vertically integrated experience rather than routing trades through an external clearing firm like Pershing or Apex. This model reduces latency and operational risk in fractional-share servicing.
Profile maintained by Altss using OSINT (open-source intelligence), regulatory filings, licensed data partners, and verified direct submissions. Read the methodology. Last updated: . Continuous refresh with full update cycles at least every 30 days.
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