Private Equity

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EEP Capital

EEP Capital is a 2022-founded venture firm deploying early-stage capital into the US padel market, backed by NHL and World Padel Tour athletes.

EEP Capital logo

EEP Capital

The leading venture capital company for the emerging U.S. Padel market EEP Capital is a venture capital company with a mission to invest in sports companies with high growth potential. Currently focused on Padel, known as the world’s fastest growing sport, EEP Capital is opportunistically bringing the worldwide phenomenon to the U.S. We provide capital, […]

General information

Firm type

Private Equity

Year founded

2022

AUM

Undisclosed

Location

Region

North America

Country

United States

City

Brooklyn

Corporate office

Brooklyn, NY, United States

Additional offices

Laguna Beach, CA, United States

Principals

Unnamed founding team

Seasoned Padel entrepreneurs, former corporate executives, and professional athletes

Sector focus

Sports, Media & EntertainmentConsumer GoodsConsumer TechPropTechFranchise & Multi-Unit

Frequently asked questions

Who runs investment decisions at EEP Capital?

The firm’s website describes the leadership as a group of seasoned padel entrepreneurs, former corporate executives, and professional athletes, but does not name individual decision-makers. It states the leadership team has experience at the forefront of European padel growth and now applies that knowledge to US investments.

How does EEP Capital source its deal flow?

The firm relies on its founders' and investors' deep integration into the transatlantic padel ecosystem. Its investor base includes active professional players from the World Padel Tour and NHL athletes, providing a proprietary network into emerging club operators, league organizers, and equipment ventures before they seek broader institutional capital.

Is EEP Capital a single-family office or a venture firm?

EEP Capital is structured as a venture capital company, not a family office. It pools capital from a network of Swedish, US, and Spanish sports entrepreneurs and professional athletes, then makes direct investments in early-stage padel-related companies.

What investment types does EEP Capital make?

EEP Capital makes direct, early-stage equity investments and can underwrite alongside co-investment partners. Its focus spans consumer-facing padel clubs, sports technology and equipment companies, consumer goods tied to padel, and sports teams or league vehicles.

What is EEP Capital’s connection to the European padel market?

The firm’s leadership and investor base include individuals with operating experience during European padel’s commercial breakout. The firm explicitly imports that European operating playbook — club layouts, membership models, league formats — to accelerate its US portfolio companies' unit economics.

Does EEP Capital have any publicly known portfolio companies?

As of May 2026, its website listed two active investments: the Professional Padel League and Los Angeles BEAT. The firm also indicates at least one exited investment but has not disclosed the name or terms (per firm website, May 2026).

Why does EEP Capital focus exclusively on padel?

The firm views padel as a rare window where a proven European consumer sport is still in its infrastructure buildout phase in the US, creating early-stage supply-side investment opportunities. Its thesis relies on padel achieving mass US adoption and potential Olympic inclusion by 2028, which would dramatically reprice early club and league assets.

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