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EZLinks Golf LLC
EZLinks Golf LLC runs GolfNow for Business – cloud software for tee sheets, POS, and bookings, serving 9,000 courses with 3.9 million active golfers.
EZLinks Golf LLC
EZLinks Golf LLC, headquartered in Chicago, offers golf course management software under the GolfNow for Business brand. The company powers tee sheets, point-of-sale systems, and member billing for courses across the United States and beyond. Its platform reaches 9,000 courses and connects them with 3.9 million active bookers and GolfPass members (per the firm, 2026). The product line includes GN Pro and GN Premier tiers for course operations, plus ClubBuy for group purchasing of supplies. EZLinks does not publicly disclose which specific courses use its software, but testimonials on its site name Tarandowah Golfers Club (Ontario), Currituck Club (North Carolina), Bluewater Bay Golf Club (Florida), and River Bend YMCA Golf Course (North Carolina). The company also processes payments and manages F&B operations, expanding beyond pure SaaS into transaction-based revenue. Its geographic footprint is primarily North American. EZLinks Golf LLC does not publish AUM, revenue, or headcount. The GolfNow marketplace serves as its primary distribution channel, giving courses access to a large golfer audience. No founding year, founding team, or prior ownership structure is disclosed on its public website. Structurally, EZLinks operates as a software-as-a-service business in the golf industry, not as a typical asset manager or family office. Its differentiator is the combination of course management software with a consumer-facing booking marketplace, which creates a two-sided network effect between courses and golfers.
General information
Firm type
Asset Manager
Year founded
—
AUM
Undisclosed
Location
Region
North America
Country
United States
City
Chicago
Corporate office
Chicago, IL, United States
Sector focus
Frequently asked questions
Does EZLinks Golf LLC manage golf courses or sell software?
EZLinks sells software-as-a-service to golf courses. It does not disclose owning or operating any golf courses itself. Its products include tee sheet software, POS, member billing, and a group purchasing program called ClubBuy (per the firm, 2026).
How does EZLinks generate revenue?
EZLinks generates revenue from software subscription fees and transaction processing for tee time bookings made through the GolfNow marketplace. It also earns fees from ClubBuy, its group purchasing program for course supplies. The firm does not publicly break down its revenue sources or disclose financial results.
What is the relationship between EZLinks Golf LLC and GolfNow?
EZLinks Golf LLC operates GolfNow for Business, the commercial brand under which it sells its SaaS products to golf courses. GolfNow also refers to a consumer-facing tee-time marketplace that connects 3.9 million active bookers with participating courses. EZLinks likely earns fees from both sides of this marketplace.
Who founded EZLinks Golf LLC?
EZLinks Golf LLC does not publicly disclose its founder or founding year on its website. The company is headquartered in Chicago. No named principals are listed on its site.
Does EZLinks Golf LLC invest in golf course technology startups?
EZLinks Golf LLC does not publicly describe itself as an investor. Its website presents the company as a provider of golf course management software and services. There is no public evidence of a venture capital or family office investment arm.
What competitive advantages does EZLinks Golf LLC have?
EZLinks benefits from network effects: 9,000 courses use its software, and 3.9 million golfers book through its marketplace. This scale creates data advantages in pricing and demand forecasting that smaller competitors may lack. Its integrated point-of-sale and F&B management also create switching costs for courses.
Does EZLinks Golf LLC serve international golf courses?
EZLinks's public customer testimonials reference courses in the United States and Canada (Tarandowah Golfers Club in Ontario). The company states its platform reaches 9,000 courses globally, but does not provide a breakdown by country. The GolfNow marketplace is primarily North American.
Profile maintained by Altss using OSINT (open-source intelligence), regulatory filings, licensed data partners, and verified direct submissions. Read the methodology. Last updated: . Continuous refresh with full update cycles at least every 30 days.
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