Venture Capital

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gener8tor

gener8tor is a global venture firm and accelerator network that fosters innovation ecosystems through its accelerator programs, venture funds, and skills-based...

gener8tor logo

gener8tor

gener8tor is a global venture firm and accelerator network that fosters innovation ecosystems through its accelerator programs, venture funds, and skills-based workforce initiatives. It operates across more than 50 communities in 32 U.S. states and 9 countries. To date, it has supported more than 2,200 startups across 450+ cohorts, which have collectively raised over $3 billion in follow-on capital and created more than 15,600 jobs.

General information

Firm type

Venture Capital

Year founded

2012

Location

Region

North America

Country

United States

City

Madison

Corporate office

Madison, WI, United States

Additional offices

Milwaukee, WI · Minneapolis, MN

Principals

Joe Kirgues

Co-Founder

Troy Vosseller

Co-Founder

Sector focus

Enterprise SoftwareAI/MLDigital HealthAgriTech & FoodTechInsurTech

Frequently asked questions

Does gener8tor invest outside of Wisconsin?

Yes. gener8tor has offices in Madison, Milwaukee, and Minneapolis, and runs accelerator and pre-accelerator programs in multiple states including Minnesota and Indiana. Its portfolio is nationally distributed, though deal sourcing concentrates on the Upper Midwest.

What is gener8tor's typical check size and equity ask?

For accelerator participants, gener8tor's standard terms are $100,000 in investment for approximately 6% equity. The firm also operates a venture fund that can make follow-on investments, though specific check sizes and terms for the fund are not publicly disclosed.

Which sectors does gener8tor target?

gener8tor's portfolio spans enterprise software, insurtech, digital health, and agricultural technology. Sector focus is partly shaped by corporate partners — for example, the American Family Insurance program generates insurtech deal flow. The firm's Midwest geography also steers it toward startups serving manufacturing, logistics, and food systems.

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