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Genius Sports Group Limited

Genius Sports Group Limited supplies sports data, analytics, and fan-engagement technology to leagues, teams, brands, and sportsbooks worldwide from...

Genius Sports Group Limited

Genius Sports Group Limited, headquartered in London, supplies sports data and technology to clients including leagues, teams, brands, and sportsbooks. The firm's offering spans live data collection, performance analytics, fan engagement, and sports betting solutions, as described on its website. It does not disclose ownership structure or founding principals, and the source of its capital is not publicly known. The company's technology stack includes fan-activation platform FANHub, AI-driven analytics tool GeniusIQ, and live augmentation capabilities for content owners. It serves clients across North America, Europe, Asia Pacific, and South America. Named partners include FIFA-run tournaments, the Premier League, and Football DataCo, though specific contractual terms are not public. Genius Sports operates offices in London, Manchester, New York, Los Angeles, Medellín, Sofia, Tallinn, Vilnius, Zaporizhzhya, Lausanne, Bologna, Salerno, Melbourne, Singapore, and Shanghai. No recent operational events from the last 24 months were identified in the available sources. The firm does not publicly disclose total professionals or deployment figures. Its structure appears to be a operating company rather than an investment vehicle, with no disclosed adjacent philanthropic or investment arms. Genius Sports' structural differentiator is its position as an integrated technology provider to the sports ecosystem, combining data collection, AI analytics, and fan engagement under one roof. This vertical integration distinguishes it from firms that operate solely in data distribution or betting services, though the absence of disclosed ownership or financial metrics limits external due diligence.

General information

Firm type

other

Year founded

AUM

Undisclosed

Location

Region

Europe

Country

United Kingdom

City

London

Corporate office

London, United Kingdom

Additional offices

Manchester, United Kingdom · New York, United States · Los Angeles, United States · Medellin, Colombia · Sofia, Bulgaria · Tallinn, Estonia · Vilnius, Lithuania · Zaporizhzhya, Ukraine · Lausanne, Switzerland · Bologna, Italy · Salerno, Italy · Melbourne, Australia · Singapore, Singapore · Shanghai, China

Sector focus

Sports TechnologyData & AnalyticsAI/ML

Frequently asked questions

Who runs Genius Sports Group?

The firm's website does not name executive leadership or a founding principal. No public sources identify a CEO or CIO. This lack of disclosure makes it difficult to attribute decision-making authority.

Does Genius Sports manage external capital?

Genius Sports Group is an operating company, not an asset manager. It does not report AUM or any fund vehicles. It generates revenue through technology services and data licensing.

What specific technology products does Genius Sports offer?

The firm provides FANHub, a fan engagement platform; GeniusIQ, an AI analytics tool; and real-time data augmentation services. It also powers sports betting odds and risk management for sportsbooks.

Which sports leagues or organizations use Genius Sports?

Genius Sports lists partnerships with FIFA tournaments, the Premier League, and Football DataCo. It also has clients among North American leagues and teams, though specific names are not disclosed.

Where does Genius Sports operate geographically?

The firm has offices in 11 countries across Europe, North America, South America, and Asia Pacific, including London, Manchester, New York, Los Angeles, Sofia, and Shanghai.

Is Genius Sports affiliated with any family office or wealth pool?

No. Genius Sports Group does not present itself as a family office, and no public source links it to a specific family fortune or single-family office structure.

How does Genius Sports generate revenue if it is not an asset manager?

The firm sells technology subscriptions, data licensing, advertising solutions, and sports betting services. Its clients pay for access to its platforms and data feeds.

Profile maintained by using OSINT (open-source intelligence), regulatory filings, licensed data partners, and verified direct submissions. Read the methodology. Last updated: . Continuous refresh with full update cycles at least every 30 days.

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