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Girard Advisory Services
Girard Advisory Services is an SEC-registered investment adviser in King of Prussia, PA, XIV registered since 2001. The firm manages $3.2 billion in assets,...
Girard Advisory Services
Girard Advisory Services is an SEC-registered investment adviser in King of Prussia, PA, XIV registered since 2001. The firm manages $3.2 billion in assets, $2.3 billion on a discretionary basis. It has 60 employees and 40 investment advisers.
General information
Firm type
Bank / Wealth / Trust
Year founded
2001
AUM
Undisclosed
Location
Region
North America
Country
United States
City
King of Prussia
Corporate office
King of Prussia, PA, United States
Frequently asked questions
Is Girard Advisory Services an independent RIA or a bank-affiliated firm?
Girard Advisory Services is the wealth management division of Univest Financial Corporation, a publicly traded regional bank holding company listed on the Nasdaq under the ticker UVSP. It is not a standalone RIA. Its advisory and trust activities operate under the bank's regulatory umbrella, which imposes a different compliance and capital structure compared to independently owned registered investment advisors.
What is the investment decision-making structure at Girard?
An internal investment committee sets asset allocation strategy, selects third-party managers, and constructs model portfolios that advisors tailor to individual client circumstances. The committee operates within a centralized house view, drawing on internal research and external manager due diligence. Portfolio management is discretionary at the advisor level within committee-approved guidelines.
Does Girard offer direct alternative investments or private market access?
There is no public record of Girard sourcing direct private equity, venture capital, or hedge fund investments. Any alternative exposure in client portfolios is accessed through registered fund vehicles such as interval funds, REITs, or liquid-alt mutual funds. The firm's core competency remains publicly traded securities and traditional fixed-income instruments.
How are trust and custody services handled for Girard clients?
Trust and custody services are provided through Univest Bank and Trust Co., an affiliated entity under the same holding company. This integrated structure means clients can hold advised assets, trust accounts, and personal banking products—mortgages, credit lines, deposits—within a single institutional relationship, which simplifies administration but reduces the separation that some family offices prefer between advisor and custodian.
Where does Girard Advisory Services sit within Univest's broader business?
Girard is reported within Univest's Wealth Management segment, which also includes the trust department and insurance agency. Wealth management assets under administration were approximately $4.5 billion as of Univest's 2024 annual filing, though the firm does not break out Girard-specific AUM separately from the broader segment total.
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