Asset Manager

Updated:

GlynnDevins

Attane specializes in data-driven marketing solutions for the senior living industry. The company provides services such as website development, digital...

GlynnDevins

Attane specializes in data-driven marketing solutions for the senior living industry. The company provides services such as website development, digital marketing, direct mail, and marketing automation. Founded in 1987, Attane is based in Kansas City, Missouri.

General information

Firm type

Asset Manager

Year founded

1987

Location

Region

North America

Country

United States

City

Kansas City

Corporate office

Kansas City, MO, United States

Principals

George Devins

Founder

Greg Glynn

Founder

Sector focus

Media & Entertainment

Frequently asked questions

Who owns GlynnDevins after the 2023 acquisition?

Cappello Group acquired GlynnDevins in October 2023. The transaction was structured to keep the GlynnDevins brand, Kansas City headquarters, and legacy management team intact rather than folding the agency into a larger network. Cappello Group provides growth capital and operational resources while GlynnDevins continues to operate with its specialist focus unchanged (per Senior Housing News, October 2023).

How does GlynnDevins differ from generalist advertising agencies?

GlynnDevins does not maintain consumer-packaged-goods, automotive, or retail accounts — every creative brief, media plan, and conversion metric is calibrated to the 75-plus demographic and their adult children. The agency holds proprietary data on lead-to-move-in timelines, seasonal inquiry patterns specific to senior living, and channel effectiveness for this cohort that generalist agencies do not accumulate because they treat the vertical as an occasional client rather than a sole focus.

Profile maintained by using OSINT (open-source intelligence), regulatory filings, licensed data partners, and verified direct submissions. Read the methodology. Last updated: . Continuous refresh with full update cycles at least every 30 days.

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