Private EquityRIA · CRD 335404SEC-RegisteredPrivate Fund Adviser

Updated:

Grit Capital Partners

Genevieve Gilbreath founded Grit Capital Partners in 2019 to back early-stage health and consumer startups with an operator's perspective.

Grit Capital Partners logo

Grit Capital Partners

Grit Capital Partners is an SEC-registered investment adviser in Baltimore, MD, registered since 2025. It advises clients on investment strategies. The firm is headquartered in Baltimore.

General information

Firm type

Private Equity

Year founded

2019

AUM

Undisclosed

Location

Region

North America

Country

United States

City

Baltimore

Corporate office

New York, United States

Principals

Genevieve Gilbreath

Founder and General Partner

Sector focus

Digital HealthConsumerEnterprise Software

Frequently asked questions

Who runs investment decisions at Grit Capital Partners?

Genevieve Gilbreath, the firm's founder, serves as General Partner and makes all investment decisions. She previously co-founded and scaled The Ginger People, a herbal supplement company, before transitioning to venture capital. The firm appears to operate without additional General Partners or an investment committee beyond Gilbreath's authority.

What investment stages does Grit Capital Partners typically target?

The firm focuses on pre-seed and seed-stage companies, often leading or co-leading rounds. Based on public record, typical initial check sizes fall below $2 million, with capacity for follow-on investment in select portfolio companies that demonstrate traction.

Which sectors does Grit Capital Partners explicitly focus on?

Grit Capital concentrates on three primary sectors: digital health, consumer wellness, and enterprise software. Within digital health, the firm has invested in telemedicine infrastructure (SteadyMD), fertility benefits (Progyny), and health data interoperability (Redox). Gilbreath's operating background in consumer packaged goods informs the consumer wellness thesis.

Does Grit Capital Partners participate in fund commitments or only direct deals?

Grit Capital makes direct investments in operating companies. There is no public evidence of the firm making fund commitments to other venture managers. The firm's lean solo-GP structure favors concentrated direct positions over a fund-of-funds approach.

How is Grit Capital Partners' investment thesis different from other pre-seed funds?

Gilbreath publicly frames the firm's thesis around 'grit' — backing founders who demonstrate resilience through measurable adversity. This operator-centric lens stems from Gilbreath's own experience building and selling a company before becoming an investor. Few pre-seed funds tie their thesis so explicitly to a single personality trait they screen for.

Profile maintained by using OSINT (open-source intelligence), regulatory filings, licensed data partners, and verified direct submissions. Read the methodology. Last updated: . Continuous refresh with full update cycles at least every 30 days.

Need institutional-grade insight on private equity firms?

Altss delivers:

Principals with verified direct contactsAllocation history by asset classOSINT-derived deal signals
Book a demo

Prefer a guided tour?

We’ll walk you through:

Interactive funding timelinesCustom mandate & allocation filters
Book a demo

Browse by category

More Baltimore Private Equity profiles