Private Equity

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Hartenlust Group

Hartenlust Group is a multi-strategy private equity firm in Bloemendaal, Netherlands, spanning buyout, growth, and venture mandates.

Hartenlust Group logo

Hartenlust Group

The Hartenlust Group is an independent, self-funded investment company founded by Xeno Grimmelt and Jelle Elzinga - two friends who ate with Nyenrode University about two decades ago.

General information

Firm type

Private Equity

Year founded

AUM

Undisclosed

Location

Region

Europe

Country

Netherlands

City

Bloemendaal

Corporate office

Bloemendaal, Netherlands

Frequently asked questions

What type of private equity does Hartenlust Group practice?

The firm operates a multi-strategy mandate covering buyouts, growth equity, and venture capital — three distinct investment lines managed from a single platform in Bloemendaal. This structure allows it to evaluate control acquisitions of established companies alongside minority investments in scaling or early-stage businesses, without the strategy-segregation typical of larger Benelux private equity managers.

Where does Hartenlust Group typically invest geographically?

The firm is headquartered in the Netherlands, and its deal activity is expected to center on the domestic Dutch market. North Holland’s private capital community frequently extends into Belgium and Germany through professional networks, and Hartenlust’s multi-strategy approach is compatible with regional deal flow from those adjacent markets.

Does Hartenlust Group disclose its portfolio or fund performance?

No. The firm does not publish portfolio company names, fund performance figures, or investor letters. As a private investment firm with no publicly disclosed limited partners, its reporting obligations are limited to standard Dutch corporate filings, which do not require granular investment disclosures.

How does the firm source its investments?

Specific sourcing practices are not public. However, boutique Dutch private equity firms based in Bloemendaal often rely on proprietary networks, local intermediary relationships, and entrepreneur referrals rather than competitive auction processes. This relationship-driven model is consistent with a firm that places growth and buyout capital in the mid-market segment where proprietary origination matters most.

What is the firm’s ownership and governance structure?

Ownership and governance details are not publicly available. Hartenlust Group’s website and public record contain no named principals or investment committee members, which is consistent with a closely held entity that does not market to external limited partners or publish a team roster.

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