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High Alpha
Scott Dorsey runs High Alpha, a venture studio and seed fund in Indianapolis that builds and backs B2B SaaS companies from scratch.
High Alpha
High Alpha is an SEC-registered investment adviser based in Indianapolis, IN, registered since 2015. It advises venture capital funds and operates out of the city.
General information
Firm type
Asset Manager
Year founded
2015
AUM
Undisclosed
Location
Region
North America
Country
United States
City
Indianapolis
Corporate office
Indianapolis, IN, United States
Principals
Scott Dorsey
Managing Partner
Eric Tobias
Partner
Kristian Andersen
Partner
Mike Fitzgerald
Partner
Sector focus
Frequently asked questions
What is the difference between High Alpha's studio and its venture fund?
High Alpha operates a venture studio, Studio Alpha, that internally generates and launches four to six software startups annually with a dedicated in-house design and engineering team. Alongside it, High Alpha Capital functions as a traditional seed-stage venture fund that leads early rounds in both studio-created companies and external B2B SaaS startups. The studio creates proprietary deal flow, while the fund invests at market terms.
Who runs investment decisions at High Alpha?
Managing Partner Scott Dorsey, the former ExactTarget CEO, leads the firm with partners Eric Tobias, Kristian Andersen, and Mike Fitzgerald. Investment decisions for the venture capital fund are made by the partnership, while new studio company formation runs through the firm's internal co-creation process involving its full-time design and engineering staff.
Where does High Alpha's deal flow come from?
The majority of High Alpha's deal flow originates from its own venture studio, which uses an internal team to validate business concepts and recruit founding teams before launch. For external investments, the firm relies on networks across the B2B SaaS ecosystem and the ExactTarget alumni community in the Midwest.
How is High Alpha related to ExactTarget and Scott Dorsey's prior ventures?
High Alpha was founded by Scott Dorsey after ExactTarget's acquisition by Salesforce in 2013. The firm draws on operational playbooks and talent networks from the ExactTarget era, and operates in Indianapolis, where the ExactTarget ecosystem left a dense layer of SaaS engineering and executive talent.
What investment stages does High Alpha typically target?
High Alpha Capital targets seed-stage investments, often leading rounds at company formation. The studio creates companies at the pre-seed and concept stage before the fund participates in their first institutional round, typically in the $1 million to $5 million range.
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