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IamHere
IamHere, led by CEO Ellie Jung, is a K-furniture platform and startup investor based in Bangalore, blending interior design with early-stage capital...
IamHere
IamHere was founded by CEO Ellie Jung and CPO Kwangho Baik as a Korean designer furniture platform and styling company. The firm operates a K-furniture marketplace at iamhereshop.com and has executed pop-up stores at major department stores in Seoul and Busan (per firm website). As an investor, the firm allocates capital to startups, focusing on Asian markets. Its sector exposure is broad, with confirmed portfolio companies spanning unrelated industries. Investment types include direct startup stakes, though specific deal sizes and co-investors are not publicly disclosed. The firm maintains a linked e-commerce platform and has reported project milestones such as styling for LG Energy Solution's Ochang plant in 2024 and SK D&D Chungmuro office in the same year (per firm website). Team size and AUM are not disclosed. IamHere is structurally distinct in combining a consumer-facing furniture brand with a family office investment arm, using its design and styling network to source proprietary opportunities across Asia.
General information
Firm type
Family Office
Year founded
—
AUM
Undisclosed
Location
Region
Asia
Country
India
City
Bangalore
Corporate office
Bangalore, India
Principals
Ellie Jung
CEO
Kwangho Baik
CPO
Sector focus
Frequently asked questions
Who runs investment decisions at IamHere?
CEO Ellie Jung and CPO Kwangho Baik are the named principals. Investment decisions are led by the CEO, though a dedicated investment committee is not publicly disclosed (per firm website).
How does IamHere source proprietary deal flow?
The firm leverages its network in Korean furniture design, interior styling, and corporate projects (e.g., LG Energy Solution, SK D&D) to identify startup opportunities. It may also source through its e-commerce platform and pop-up store partnerships (per firm website).
Is IamHere structured as a single family office or does it operate more like a venture firm?
The firm is primarily a furniture platform and styling company, with an advisory side that allocates to startups. It does not present itself as a dedicated venture capital firm but as an operating business with investment activity, thus functioning as a family office arm of the parent company (Altss estimate).
What investment stages does IamHere typically target?
The firm focuses on early-stage startups, as indicated by its confirmed investment type 'Startups' (per Altss research). Specific stage preferences (seed, Series A, etc.) are not publicly disclosed.
Which sectors does IamHere explicitly avoid?
The firm does not publicly disclose explicit sector exclusions. Based on its focus, it may avoid heavy industries outside its design and technology network (Altss estimate).
Does IamHere maintain philanthropic structures, and how are they separated?
There is no publicly disclosed philanthropic foundation or charitable arm. The firm's activities appear limited to its business operations and investment portfolio (per firm website).
Where does the underlying wealth come from?
The wealth origin is not publicly disclosed. It is likely generated from the firm's furniture platform and styling services, but no specific family or personal fortune is attributed (per firm website).
Profile maintained by Altss using OSINT (open-source intelligence), regulatory filings, licensed data partners, and verified direct submissions. Read the methodology. Last updated: . Continuous refresh with full update cycles at least every 30 days.
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