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Identity Group

Manufacturer of Quality Hotel Signs, ADA Signs, & Retail Store Signs! Suppliers for Wayfinding Signage, Corporate Sign Solutions, and Wholesale Signage.

Identity Group

Manufacturer of Quality Hotel Signs, ADA Signs, & Retail Store Signs! Suppliers for Wayfinding Signage, Corporate Sign Solutions, and Wholesale Signage. Office signage supplier.

General information

Firm type

other

Year founded

1950

Location

Region

North America

Country

United States

City

Cookeville

Corporate office

Cookeville, TN, United States

Additional offices

Brunswick, ME, United States · Wichita, KS, United States

Principals

Bob Tate

not specified

Bryan Hara

not specified

Lee Brantley

not specified

Josh Wolfgram

not specified

Angie Harris Oakley

not specified

Karly Gordon

not specified

Sector focus

Real EstateManufacturing

Frequently asked questions

Who runs Identity Group?

The CEO is Bob Tate, as stated on the firm's about page. Other named leaders include Bryan Hara, Lee Brantley, Josh Wolfgram, Angie Harris Oakley, and Karly Gordon. No specific formal titles were provided on the website.

What does Identity Group actually manufacture?

The company produces interior signage and visual decor for hotels, retail stores, and corporate offices. Products include ADA signs, wayfinding systems, architectural signage, and branded environmental graphics. It also offers site surveys, design, and installation services.

Who are Identity Group's major clients?

Marriott Bonvoy, Amazon, and the NFL are publicly disclosed brand partners. The firm primarily serves the hospitality and retail industries, with hotel and retail signage as core product lines.

Is Identity Group a family office?

No. Identity Group is a private manufacturing company that produces custom signage and visual decor. It does not manage capital for wealthy families or act as an allocator. The Altss database classifies it under 'other.'

Where are Identity Group's manufacturing facilities?

The company operates three campuses: Cookeville, Tennessee (original location); Brunswick, Maine; and Wichita, Kansas. Total manufacturing space exceeds 200,000 square feet (per the firm website).

Does Identity Group offer digital wayfinding?

Yes. In 2025, the firm introduced a digital wayfinding and augmented reality service via a partnership with a software company. This patented technology uses IGX and IGX+ platforms to turn signage into interactive experiences. The service is noted as a new innovation.

Profile maintained by using OSINT (open-source intelligence), regulatory filings, licensed data partners, and verified direct submissions. Read the methodology. Last updated: . Continuous refresh with full update cycles at least every 30 days.

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