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Infobip Limited
Infobip is a cloud communication platform company that processes billions of conversations across 190 countries.
Infobip Limited
Infobip was founded in Croatia and now lists London as its HQ. The company has not publicly named a founder or disclosed ownership structure. Its wealth origin is unknown. Infobip builds and sells a cloud communication platform-as-a-service (CPaaS) that lets businesses embed messaging, voice, email, and chatbot capabilities into their customer workflows. The platform covers over 15 channels including WhatsApp, RCS, SMS, and email. Analyst firms have consistently ranked it as a leader: Gartner named Infobip a Leader in the 2026 Magic Quadrant for CPaaS for the fourth time, positioning it furthest for vision (per Gartner, 2026). Juniper Research named it the number one Established Leader in RCS for Business (per Juniper, 2026). IDC MarketScape also listed Infobip as a Leader in CPaaS (per IDC, 2025). The company's client list includes Virgin Atlantic, which used Infobip to shift check-in communications to WhatsApp (per IDC, 2025). Infobip employs over 3,500 people across 75+ offices with a global reach in more than 190 countries. Its product stack includes a no-code chatbot builder, a conversational CDP called AgentOS, and fraud prevention tools. Juniper Research ranked Infobip as the number one Established Leader in mobile messaging fraud prevention (per Juniper, 2026). The company has also been recognized by Frost & Sullivan for customer value leadership in network API (per Frost & Sullivan, 2025). No recent operational events from the last 24 months beyond analyst recognitions have been publicly confirmed. Infobip's structural differentiator is its natively built technology platform that spans the entire customer journey — from marketing to support and authentication — on a single codebase. This integration is what analysts cite as enabling complex cross-channel orchestration. The company has not disclosed any registered investment vehicles, fund structures, or client-side capital deployment, suggesting it operates as a product company rather than an investment manager.
General information
Firm type
Asset Manager
Year founded
—
AUM
Undisclosed
Location
Region
Europe
Country
United Kingdom
City
London
Corporate office
London, United Kingdom
Sector focus
Frequently asked questions
Who owns or controls Infobip?
Infobip has not publicly disclosed its ownership structure. The company lists London as its HQ but was founded in Croatia. No named principals or investors appear in public records reviewed.
Does Infobip manage capital on behalf of external clients?
Infobip does not market itself as an investment manager. It sells a cloud communications platform (CPaaS) and related tools to enterprises. No evidence suggests it deploys client capital beyond internal operations.
What is Infobip's business model?
Infobip operates as a product company that charges for usage of its communication APIs. It offers messaging, voice, email, chatbot, and customer data platform services on a pay-per-use or subscription basis.
Which industries does Infobip serve?
Infobip serves enterprises across hospitality, travel, retail, finance, and telecommunications. A featured analyst report described Virgin Atlantic using Infobip for WhatsApp-based check-in communications (per IDC, 2025).
What analyst recognitions has Infobip earned?
Gartner named Infobip a Leader in the Magic Quadrant for CPaaS in 2025 and 2026. Juniper Research ranked it the number one Established Leader in RCS for Business and in mobile messaging fraud prevention. IDC MarketScape also named it a Leader in CPaaS (per IDC, 2025).
Profile maintained by Altss using OSINT (open-source intelligence), regulatory filings, licensed data partners, and verified direct submissions. Read the methodology. Last updated: . Continuous refresh with full update cycles at least every 30 days.
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