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KwikClick
KwikClick was founded in 2020 and went public via a direct listing on the OTC Markets in 2021 under CEO Fred Cooper, a serial entrepreneur with prior...
KwikClick
KwikClick was founded in 2020 and went public via a direct listing on the OTC Markets in 2021 under CEO Fred Cooper, a serial entrepreneur with prior ventures in direct-sales technology. The company is headquartered in Lehi, Utah. Its core asset is a patented software platform that combines e-commerce discounts with social-referral commissions, allowing brands to launch promotional campaigns where consumers earn cash rewards when their shared links generate sales. The business model borrows mechanically from multi-level marketing and legacy affiliate networks, repackaged for a mobile-first audience. The platform operates as a two-sided marketplace: merchants upload discount offers and set commission tiers, while users browse deals and share branded links across their social graphs. KwikClick generates revenue by taking a spread on the transaction rebates. The product roadmap has included a white-label version for enterprise brands seeking to build their own ambassador communities. Publicly available financials remain thin; the company has historically generated minimal revenue and relied on equity-linked financing to fund operations, including a convertible note offering in 2022. No institutional venture rounds preceded the public listing. KwikClick's team size is not publicly disclosed. The company has not announced material strategic partnerships, a dedicated venture arm, external co-investment vehicles, or a philanthropic foundation. In October 2023, the company filed a Form 15 with the SEC to deregister its common stock and suspend public reporting obligations, citing the cost burden of compliance relative to its market capitalization. KwikClick's structural distinction is its decision to access public markets at the pre-revenue stage without traditional venture backing — a posture that freed the company from dilution-minded VC governance but left it exposed to illiquidity and limited institutional sponsorship. The patented referral mechanism sits in a crowded wedge between influencer platforms, cashback apps, and network-marketing software, with no public evidence of defensible market share.
General information
Firm type
other
Year founded
2020
AUM
Undisclosed
Location
Region
North America
Country
United States
City
Lehi
Corporate office
Lehi, UT, United States
Principals
Fred Cooper
Chief Executive Officer
Sector focus
Frequently asked questions
What is KwikClick's core business?
KwikClick operates a platform that combines e-commerce discounts with a social-referral rewards engine. Merchants upload promotional deals, and consumers earn cash commissions when their shared links result in purchases, creating a multi-level incentive structure for organic brand distribution. The company owns a patent on the underlying sharing-and-reward mechanism.
How does KwikClick generate revenue?
KwikClick generates revenue by retaining a portion of the transaction rebate paid by merchants when a purchase occurs through a shared link. The exact take-rate is not publicly disclosed, and the company's financial filings indicated minimal revenue generation prior to its deregistration in 2023.
Is KwikClick still a publicly reporting company?
No. In October 2023, the company filed a Form 15 with the SEC to deregister its common stock and suspend its reporting obligations. This filing is a formal mechanism to terminate public-company disclosure requirements, often used by micro-cap firms whose compliance costs exceed the benefits of a public listing.
Who founded KwikClick and what is their background?
Fred Cooper founded and leads KwikClick as CEO. Public records and SEC filings describe Cooper as a serial entrepreneur with prior ventures in direct-sales technology, though specific predecessor companies are not detailed in KwikClick's own corporate disclosures.
What makes KwikClick's platform different from standard affiliate marketing?
The platform embeds a patented consumer-to-consumer referral structure that compensates ordinary users — not just professional influencers — for generating sales. Distributing links across personal social networks creates a multi-tier reward chain that mechanically resembles a social-commerce version of multi-level marketing.
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