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LawnStarter

LawnStarter connects homeowners to local lawn care pros via an app-based platform. Book mowing and more in 150+ US cities.

LawnStarter

LawnStarter is an Austin-based platform that lets customers book lawn mowing and outdoor services online. The company links homeowners with vetted local professionals, handling scheduling and payment through its mobile app. Its founding team includes roles from earlier tech ventures. The company targets residential customers across the US. It focuses on lawn mowing but also offers landscaping, fertilization, weed control, gutter cleaning, pressure washing, and junk removal. Service pros must pass background checks; only about 1 in 30 applicants are accepted. The platform charges customers after service, with a guarantee that permits re-mow or refund within five days. LawnStarter operates a two-sided marketplace: it serves both homeowners and independent service providers, whom it calls Lawntrepreneurs. Most pros report more than 30% business growth through the platform, per the company's website. No public information exists on total funding, valuation, or number of employees. LawnStarter functions as a managed marketplace rather than a direct service provider. It does not employ lawn crews but aggregates and schedules them. This asset-light structure differs from traditional landscaping firms that own equipment and hire in-house teams.

General information

Firm type

other

Year founded

AUM

Undisclosed

Location

Region

North America

Country

United States

City

Austin

Corporate office

Austin, TX, United States

Frequently asked questions

Does LawnStarter employ its own lawn crews?

No. LawnStarter operates as a booking platform that connects customers with independent local service pros. It vets and insures those pros but does not directly hire them (per the company website).

How does LawnStarter select its service providers?

The company accepts only about 1 in 30 applicants after a vetting process that includes background checks, insurance verification, and minimum rating requirements. The average pro has 12 years of experience, according to the website.

What geographic areas does LawnStarter serve?

LawnStarter operates in over 150 U.S. cities. It lists popular locations on its website but does not publish a full service-area map.

What is the LawnStarter payment and guarantee policy?

Customers are not charged until three days after service. If unsatisfied, they can report issues within five days for a re-mow or refund. The company backs each visit with $2M in property protection.

Is LawnStarter venture-backed or has it disclosed funding?

LawnStarter has not publicly disclosed any funding rounds, valuation, or revenue figures. The company's ownership structure is not reported in public sources.

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