Venture Capital

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Lyra Ventures

Lyra Ventures are venture capitalists investing in companies that use innovative technology to reinvent the business of fashion and retail. They offer more...

Lyra Ventures logo

Lyra Ventures

Lyra Ventures are venture capitalists investing in companies that use innovative technology to reinvent the business of fashion and retail. They offer more than capital, with sector-specific insights from leading global fashion players and an extensive network across Asia, particularly Japan and Southeast Asia. The firm is backed by ZOZO Co., Ltd., Japan’s largest fashion e-commerce platform, and TSI Holdings, one of the country’s largest fashion conglomerates.

General information

Firm type

Venture Capital

Year founded

2017

Location

Region

Asia

Country

Singapore

City

Singapore

Corporate office

Singapore

Principals

Jan Hellström

Managing Partner

Sector focus

FashionRetail

Frequently asked questions

How does Lyra Ventures source its deals?

Lyra's deal flow leans heavily on operating networks rather than traditional venture funnels. Hellström's tenure at IKEA—spanning store operations, supply-chain management, and regional leadership—created relationships with factory owners, retail operators, and logistics executives across Europe and Asia. The firm also attracts founders building in vertical retail and manufacturing software who seek an investor that understands SKU-level complexity and enterprise procurement cycles.

What investment stages does Lyra Ventures target?

Lyra concentrates on seed and early-stage rounds. The firm enters at the point where a vertical software startup has a working product and initial customer traction inside retail, apparel, or logistics operations. It does not publicly market a growth-stage or Series B-plus strategy, distinguishing it from multi-stage Asian venture platforms.

Which sectors does Lyra Ventures focus on?

Lyra invests in vertical enterprise software for the retail, fashion, logistics, and consumer-brand supply chain. The firm looks for applications that replace fragmented legacy systems inside merchandising, factory sourcing, store operations, and inventory management. It does not target horizontal SaaS, consumer internet, or deep-tech sectors outside its operational circle of competence.

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